Digital Giving Officer

Texas A&M University System; Canyon (TX); On-site; USD 30,000 - 36,000; Full time

Job summary

West Texas A&M University is seeking a Digital Giving Officer to join the Development Activity team in Canyon, Texas. This role focuses on a comprehensive digital fundraising strategy to grow the I Am WT brand and enhance donor relationships through personalized digital engagement.

The officer will manage online giving platforms, create compelling content for email and social media, and analyze campaign metrics to drive improvements. Requires a bachelor’s degree and 3+ years in related fields.

Qualifications

• Bachelor’s degree or equivalent combination of education and experience.

Responsibilities

• Manage online giving platforms and digital fundraising campaigns.
• Develop digital solicitation strategies using social media and crowdfunding techniques.
• Create email and social content to support the I Am WT brand.
• Oversee digital ads and social campaigns for annual giving.
• Analyze performance metrics of digital campaigns and optimize strategy.

Skills

Digital fundraising

Social media

Content creation

Donor relations

Data analytics

Email marketing

Web applications

Education

Bachelor's degree

Tools

Online giving portal

CRM/databases

Job description

Job Title

Digital Giving Officer

Agency

West Texas A&M University

Department

Development Activity

Proposed Minimum Salary

$2,964.00 monthly

Job Location

Canyon, Texas

Job Type

Staff

Job Description

The A&M System strives to maintain a competitive, high-quality benefit package to support the health and wellness needs of our workforce. This includes comprehensive health and welfare insurance plans, additional health and lifestyle programs, and optional retirement savings opportunities. Eligible employees will have access to paid leave programs in addition to 13-15 paid holidays each year. For more information regarding the benefit package go to: West Texas A&M University: Human Resources Benefits

NOTICE

All posted positions are subject to budget approval.

General Summary

The Digital Giving Officer is a key member of the Leadership Gifts & Development team and will focus on a digital fundraising strategy to enhance and grow the I Am WT brand. This position will also provide first-class experience for all donors by leveraging personalized digital engagement to effectively build relationships.

Digital Fundraising

• Management of online giving platforms
• Develop and implement a digital solicitation strategy to utilize social media and/or crowd funding practices.
• Develop email and social media content for I Am WT brand.
• Oversee digital ads and social campaigns that support fundraising projects for annual giving solicitations.
• Analyze performance and key metrics of digital giving campaigns.
• Stay current on digital giving best practices and maximize the use of data and other resources to make strategic recommendations and implementations.
• Develop and execute digital stewardship strategies for current donors.

Digital Portfolio Management

• Perform a set number of outbound touchpoints per week to solicit donors to make new gifts, renew or upgrade by promoting philanthropic opportunities and university priorities
• Cultivate relationships with donors via email, phone, social media, video conferencing
• Enhance donor acquisition, retention, and stewardship, particularly through personalized digital communications
• Maintains 100% compliance with timely completion of required System, University and job-specific online training courses.
• This document represents the major duties, responsibilities, and authorities of this job, and is not intended to be a complete list of all tasks and functions. Other duties as assigned.

Necessary Qualifications

• Bachelor’s degree or equivalent combination of education and experience.
• Three (3) years of experience in development, communications, public relations, social media, marketing, sales, etc., or combination.
• Strong communication, writing, and editing skills.
• Experience working with customers, volunteers, and/or employees.
• Experience working with interactive web applications.
• Experience creating content for social media platforms specifically, Instagram, Facebook, and YouTube.
• Persuasive writing skills.
• Experience reporting project results.
• Strong commitment to success.
• Attention to detail.
• Have the ability to follow through.
• Ability to exercise independent judgement.
• Ability to multitask.
• Strong interpersonal and communication skills.
• Effective listener.
• Be an independent worker.

Preferred Qualifications

• Understanding of information systems and databases.
• Experience working with an online giving portal.
• Experience reporting financial results as well as other important metrics.

Due to budgetary reasons, West Texas A&M University will not offer H-1B or other work authorization visa sponsorship for this position. Candidates must be legally authorized to work in the United States at the time of hire and maintain work authorization throughout the employment term.

Texas law requires all males age 18 through 25 to be properly registered with the Selective Service System.

Equal Opportunity /Veterans/Disability Employer.

All positions are security-sensitive. Applicants are subject to a criminal history investigation, and employment is contingent upon the institution’s verification of credentials and/or other information required by the institution’s procedures, including the completion of the criminal history check.

Equal Opportunity/Veterans/Disability Employer.