Digital Fundraising Campaign Architect

The WNET Group; New York (NY); Hybrid; USD 60,000 - 65,000; Full time

Job summary

The WNET Group in New York, NY is seeking a Digital Fundraising Campaign Specialist to lead multi-platform campaigns, draft content, manage data hygiene, and analyze performance to optimize fundraising outcomes. The role supports THIRTEEN, WLIW, ALL ARTS, and NATURE across email, web, and social channels.

Ideal candidates bring 2+ years in digital campaigns, strong HTML/CSS basics, and experience with Salesforce, EveryAction, and Adobe Creative Suite.

Qualifications

• 2+ years of professional experience with digital campaigns
• HTML, CSS, and mobile optimization knowledge
• Excel and data management experience
• Knowledge of CAN-SPAM and permission marketing
• Experience with campaign performance data to inform strategy
• Familiarity with Adobe Creative Suite
• Office suite proficiency

Responsibilities

• Support development and execution of multi-channel digital fundraising campaigns
• Coordinate email, web, social, and other channels for campaigns
• Collaborate with internal and external partners on list segmentation and reporting
• Support EveryAction activities including setup and data hygiene
• Track, analyze performance and prepare reports
• Write and edit fundraising content across channels

Skills

Interpersonal communication

Problem solving

Organizational skills

Multitasking

Attention to detail

Campaign analysis

Digital fundraising

Team collaboration

Tools

EveryAction platform

Salesforce

Adobe Creative Suite

Excel

Job description

The WNET Group in New York, NY is seeking a Digital Fundraising Campaign Specialist to lead multi-platform campaigns, draft content, manage data hygiene, and analyze performance to optimize fundraising outcomes. The role supports THIRTEEN, WLIW, ALL ARTS, and NATURE across email, web, and social channels.

Ideal candidates bring 2+ years in digital campaigns, strong HTML/CSS basics, and experience with Salesforce, EveryAction, and Adobe Creative Suite.