Digital Fan Experience Manager

AMB Group, LLC; Atlanta (GA); Vor Ort; USD 80.000 - 110.000; Vollzeit

Zusammenfassung

Blank Family of Businesses’ Atlanta City FC unit seeks a Manager, Digital to lead day-to-day strategy and optimization of the club’s digital platforms, including the website, email marketing, landing pages and emerging digital products.

The ideal candidate will manage multiple platforms, own analytics, and partner with internal teams and external vendors to drive fan acquisition and engagement while aligning with broader business goals.

Qualifikationen

• Bachelor’s degree required.
• 5+ years in digital media or audience development.
• Experience managing owned digital platforms (websites, email, campaigns).
• Strong CRM, first‑party data, and customer journey knowledge.
• Experience working with vendors or agencies.

Aufgaben

• Lead day-to-day strategy for owned digital platforms and fan experience.
• Manage website, CMS, email marketing and landing pages.
• Develop segmentation, journeys and data capture experiences.
• Establish digital KPIs and analyze traffic and conversion trends.
• Coordinate with agencies and partners on campaigns and revenue goals.

Kenntnisse

5+ years in digital media

CRM systems knowledge

Audience segmentation

Landing pages & forms

Vendor management

Strong written and verbal comms

Multitasking / project management

Non-traditional hours availability

Ausbildung

Bachelor's degree

Tools

CRM platforms

Web analytics tools

Jobbeschreibung

Blank Family of Businesses’ Atlanta City FC unit seeks a Manager, Digital to lead day-to-day strategy and optimization of the club’s digital platforms, including the website, email marketing, landing pages and emerging digital products.

The ideal candidate will manage multiple platforms, own analytics, and partner with internal teams and external vendors to drive fan acquisition and engagement while aligning with broader business goals.