Digital Experience Specialist

Liaison Creative; Texas; On-site; USD 70,000 - 110,000; Full time

Job summary

Liaison Creative seeks a hands-on UX/content professional to shape digital experiences across web content and page structures. You will guide audiences, tasks, and success metrics through discovery and intake with internal clients, turning requests into structured briefs.

You will collaborate with UX, design, and content teams to implement templates, accessibility considerations, and governance standards that improve clarity and consistency across global web properties.

Qualifications

• 3 to 5 years hands-on UX, web content, or web project management.
• Experience running discovery or intake with internal clients.
• Experience documenting templates, accessibility, or design system standards.
• Fluency in web writing fundamentals (IA/taxonomy, headings, scannable structure).
• Ability to present recommendations and guide stakeholder requests.

Responsibilities

• Lead discovery conversations to clarify audiences, tasks, and success metrics.
• Collaborate with UX and design teams to ensure content supports intuitive experiences.
• Create and maintain content templates, guidelines, and governance documentation.
• Manage digital initiatives from requirements through publication and review.

Skills

UX experience

Content strategy

Discovery intake

Information architecture

Web writing fundamentals

Stakeholder collaboration

Presentation skills

CMS basics

Project management basics

Tools

Word

PowerPoint

Excel

Figma

Confluence

SharePoint

Storybook

Job description

Shape how a global technology brand shows up online, from the page structure to the standards behind it.

• Digital Experience Strategy & Optimization:
• Develop and optimize digital experiences aligned with business objectives, customer needs, and UX standards, shaping content hierarchy, information architecture, and user journeys so product information reads clearly on the web.
• Lead discovery conversations to clarify audiences, customer tasks, business goals, and measures of success before page structures or solutions are defined.
• Partner with stakeholders through page frameworks and intake briefs that guide subject matter experts toward clear, consistent, accurate content.
• Stakeholder Collaboration & Communication:
• Serve as a digital experience partner for assigned business units and marketing stakeholders.
• Build productive relationships, understand business priorities, and translate stakeholder needs into actionable content plans.
• Present recommendations, navigate feedback, and constructively challenge requests to improve digital experience effectiveness.
• Project & Task Management:
• Manage digital initiatives from requirements gathering through review, approval, publication, and completion, partnering with design, development, and content strategy teams.
• Proactively communicate progress, identify blockers, and resolve issues.
• Digital Experience & Scalability:
• Collaborate with UX and design teams to ensure content supports intuitive, consistent, customer-centered experiences.
• Apply established content guidelines, templates, and digital experience standards, identifying opportunities to improve content clarity, organization, and effectiveness.
• Maintain documentation of content standards, templates, reusable frameworks, and governance guidelines, and share updates with the teams who rely on them.

• 3 to 5 years of hands-on experience in UX, web content, or web project management, including exposure to page templates or content frameworks used by authors across multiple business units.
• Experience running discovery or intake with internal clients, turning loosely defined requests into structured briefs that define audience and success measures before any page was built.
• Experience documenting templates, accessibility requirements, or design system standards and kept current as frameworks changed.
• Fluency in web writing fundamentals (information architecture/taxonomy), including heading levels, scannable page structure, and recommendations on how to present copy for digital display
• Comfort guiding change, presenting a recommendation to a product owner, steering a one-off page request toward an existing template, or rolling out an updated template version based on expanded product needs.
• A talent for presenting recommendations, influencing decisions, and constructively clarifying requests while guiding stakeholders through process

• Skilled in Word, PowerPoint, and Excel
• Figma, Confluence, SharePoint, and Storybook are nice-to-have skills but not necessary
• Basic understanding of the functions of a CMS
• Project Management software basics