Digital Director

National Ground Game; United States; Remote; USD 110,000 - 130,000; Full time

Job summary

An established industry player is seeking a Digital Director to spearhead their digital strategy and creative vision. This pivotal role involves overseeing daily digital operations, engaging with audiences, and collaborating with internal teams and external partners to ensure impactful digital execution. You'll guide the creative narrative, manage a team of content creators, and drive community engagement while navigating crisis management. If you are passionate about digital marketing and have a knack for storytelling, this is your chance to make a significant impact in a dynamic environment.

Qualifications

• Proven experience in leading digital strategies and creative vision.
• Strong ability to manage teams and collaborate across departments.

Responsibilities

• Own and develop the digital strategy and oversee content execution.
• Lead community engagement efforts and manage influencer relationships.

Skills

Creative Direction and Storytelling

Community Building and Audience Growth

Team Leadership and Cross-Department Collaboration

Conflict Resolution and Crisis Response

Analytics Interpretation and Insights

Content Planning and Production Oversight

Tools

Google Workspace

Slack

Notion

Canva

CapCut

Job description

The Digital Director leads the digital strategy, creative vision, and day-to-day digital operations

for a campaign-style initiative. This role is responsible for building a cohesive online presence,

overseeing the content calendar, engaging with audiences, and collaborating closely with

internal teams and external partners to ensure strong, consistent digital execution.

Key Responsibilities

● Own and develop the overall digital strategy and brand growth roadmap

● Direct the daily content calendar, analytics review, platform trends, and audience pacing

● Create phased digital plans tied to major campaign milestones and events

Creative Direction & Execution

● Guide the overarching creative narrative and visual identity across all social platforms

● Lead the team in brainstorming, conceptualizing, and producing short-form video content

and digital assets

● Provide daily direction and feedback to content creators to drive high-impact storytelling

Team Management & Cross-Functional Collaboration

● Supervise and coordinate a digital team of content creators, designers, and platform

managers

● Collaborate with leadership, field teams, and earned media teams to align messaging

and content priorities

● Support conflict resolution, crisis management, and internal communications when

Influencer Engagement & Partnerships;

● Build and maintain relationships with influencers and key digital partners

● Coordinate influencer content deliverables and manage communication pipelines

Community Engagement & Growth

● Lead community engagement efforts including commenting, reposting, amplifying posts,

and interacting with audiences

● Identify and act on viral trends, digital moments, and engagement opportunities

Crisis & Rapid Response Management

● Assist with conflict management and rapid-response content creation during

high-pressure or crisis moments

● Develop quick-turnaround digital messaging aligned with campaign goals

Required Skills;

● Creative Direction and Storytelling

● Community Building and Audience Growth

● Team Leadership and Cross-Department Collaboration

● Conflict Resolution and Crisis Response

● Analytics Interpretation and Insights

● Content Planning and Production Oversight

● Familiarity with Google Workspace, Slack, Notion, Canva, CapCut

Seniority level

• Seniority level

  Director

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Political Organizations

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