Digital Content & Social Media Lead – Indianapolis

Gleaners Food Bank of Indiana; Indianapolis (IN); Vor Ort; USD 42.000 - 65.000; Vollzeit

Benefits dieser Stelle

14 paid holidays

Sick leave

Volunteer days

Birthday leave

Vision insurance

Life AD&D

On-site gym

Wellness programs

403(b) plan with match

Attendance bonus

Incentive pay

Apparel allowance

Parental leave

Zusammenfassung

Gleaners Food Bank of Indiana in Indianapolis is seeking a Digital Content Specialist to lead storytelling across digital channels, including shooting and editing videos and photos for marketing and fundraising materials. You will own the day-to-day management of all organic social media channels, planning, scheduling, posting, and analyzing content.

Collaborating with the Marketing team and leadership, you will maintain brand standards and drive engagement, while supporting email marketing and

Qualifikationen

• Bachelor's degree and/or equivalent experience in marketing, communications or related field.
• 2+ years of social media management experience for a brand or organization preferred.
• Must have a strong understanding of the social media space, social communities, and trends.

Aufgaben

• Collaborate with marketing, fundraising, and senior leadership teams to create engaging content that aligns with brand. Ensure content is optimized for each platform.
• Work with Director of Marketing to execute digital marketing strategies, maintaining editorial calendars for Gleaners.
• Actively engage with audiences on all platforms, responding to messages and comments in a timely manner and escalating any questions or issues as necessary.
• Manage time-sensitive content, ensuring timeliness of urgent posts.
• Shoot and edit photo and video content within brand parameters and style.
• Manage collection of storytelling assets such as photos, videos, and blog posts. Oversee the filing of such assets in a centralized story bank.
• Assist with email marketing efforts, including maintaining monthly e-newsletter, using Salesforce Marketing Cloud.
• Help with website management for Gleaners and as needed.
• Monitor social media engagement and work with outside digital marketing partners to optimize content strategy.
• Work with the development team to create online fundraising campaign pages as needed.
• Capture and create engaging photos and videos at events(external/staff), meetings, and organizational activities, including coordinating and conducting professional employee headshots.
• Stay on top of trends and identify timely opportunities for our brand.
• Other duties as assigned.

Kenntnisse

Social media management

Content creation

Video editing

Photo editing

Brand storytelling

Social media analytics

Communication skills

Ausbildung

Bachelor's degree in marketing/communications

Equivalent experience

Tools

Meta Business Suite

Salesforce Marketing Cloud

CRM tools

Jobbeschreibung

Gleaners Food Bank of Indiana in Indianapolis is seeking a Digital Content Specialist to lead storytelling across digital channels, including shooting and editing videos and photos for marketing and fundraising materials. You will own the day-to-day management of all organic social media channels, planning, scheduling, posting, and analyzing content.

Collaborating with the Marketing team and leadership, you will maintain brand standards and drive engagement, while supporting email marketing and