DIGITAL CONTENT NEWS PRODUCER - WAFF

Gray Media, Inc.; Huntsville (AL); Hybrid; USD 40,000 - 60,000; Full time

Job summary

WAFF-TV/Gray Media in Huntsville, AL is seeking a Digital Content Producer to write web stories, manage station-branded social media, and contribute to streaming platforms. The role may involve being on camera and ad-libs for breaking news; you will work with the digital content manager on strategies across WAFF.com, social channels, YouTube, and streaming.

A Bachelor's degree in journalism or related field and digital media experience are required, with AP style and journalistic ethics

Qualifications

• Bachelor's degree in journalism or related field required.
• Previous experience in the digital field required.
• Knowledge of AP Style required.
• High-level understanding of journalistic ethics required.

Responsibilities

• Works with the digital content manager on vision for WAFF.com, social media, YouTube and streaming.
• Focuses on a Digital First News Strategy including writing web stories, app pushes, livestreams and posts.
• Collaborates across departments and works in a team environment.
• Schedule may include nights, weekends, and/or holidays.

Skills

Digital content writing

Social media management

On-camera presentation

Education

Bachelor's Degree in journalism, broadcast media, or related field

Job description

Today, we are a growing multimedia company headquartered in Atlanta, Georgia. We are the nation's largest owner of top-rated local television stations and digital assets serving 117 full-power television markets that collectively reach approximately 37% of US television households. The portfolio includes 80 markets with the top-rated television station and 100 markets with the first- and/or second-highest-rated television station in average all-day ratings across 116 markets measured by Nielsen in 2025. We also own the largest Telemundo Affiliate group with 46 markets and Gray Digital Media, a full-service digital agency offering national and local clients digital marketing strategies with the most advanced digital products and services. Our additional media properties include video production companies Raycom Sports, Tupelo Media Group, and PowerNation Studios, and studio production facilities Assembly Atlanta and Third Rail Studios.

About WAFF:

WAFF is Huntsville, Alabama's #1 news station. We have a dominant digital presence in North Alabama and throughout the Tennessee Valley. Visit https://www.waff.com / to learn more.

Job Summary/Description:

The Digital Content Producer helps the team with writing web stories, managing station-branded social media accounts, and contributing content to our streaming platforms. Ability to be on camera and ad-lib breaking news is a plus.

Duties/Responsibilities include, but are not limited to:

• Works with the digital content manager on strategic vision for the digital department and platforms including WAFF.com, WAFF's social media pages, YouTube and digital streaming channels
• Focused on a Digital First News Strategy including writing web stories, app pushes, livestreams and social media content
• Cross-departmental collaboration and willingness to work in a team environment
• Schedule could involve working nights, weekends, and/or holidays

Qualifications/Requirements:

• Bachelor's Degree in journalism, broadcast media, or related field
• Previous experience in the digital field required
• Knowledge of AP Style required
• High-level understanding of journalistic ethics required

WAFF-TV/Gray Media is a drug-free company

Additional Info:

Gray Media provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Gray Media complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
Gray Media expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Gray's employees to perform their job duties may result in discipline up to and including discharge.

Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws.For further information, please review the Know Your Rights notice from the Department of Labor.