Digital Content Manager - iHeartPodcasts

Talantir; New York (NY); Hybrid; USD 66,000 - 70,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

401K plan

Paid vacation

Paid sick time

Holidays

Volunteer day

Life insurance

EAP

Job summary

iHeartMedia in New York, NY is seeking a Dynamic Digital Content Manager to shape content strategy for our podcast network. You will drive discovery and loyalty across social, CRM, and owned platforms while aligning talent, marketing, product, and growth teams.

The role emphasizes writing excellence, data-driven decisions, and collaboration in a fast-paced media environment. Benefits include paid time off, health coverage, and career growth opportunities.

Qualifications

• 3+ years in content marketing or digital storytelling.
• Proven record of building programs that drive awareness and performance.
• Exceptional writing, communication, and presentation skills.
• Strong operational instincts—you can balance vision with execution.
• Experience collaborating across Growth, Product Marketing, Partnerships, UX, and Research.
• Data-driven mindset grounded in audience insights and analytics.
• Comfort using AI tools to scale ideation and personalization.
• Proficiency with workflow tools such as Airtable, Wrike, or similar.
• Passion for podcasts, pop culture, creators, and digital media trends.

Responsibilities

• Define and lead content marketing strategies for iHeartPodcasts that ladder up to both brand-building and performance goals.
• Serve as the day-to-day lead on the iHeartPodcasts network social media accounts.
• Develop naming conventions, messaging frameworks, and storytelling playbooks that bring clarity and consistency across our shows.
• Own the evolution of our podcast content voice across social, email, in-app, push, and paid media.
• Partner with podcast talent and show teams—educating, inspiring, and aligning them on content best practices.
• Build toolkits and guidelines that help creators translate their shows into compelling digital moments.
• Identify opportunities to scale creator-led formats, community-driven storytelling, and social-first franchises.
• Collaborate with Growth, Product Marketing, Partnerships, UX, and Research to launch campaigns.
• Champion experimentation—testing new channels, creator collaborations, and emerging technologies.

Skills

Content strategy

Digital storytelling

Writing & editing

Cross-functional collaboration

Data-driven decision making

AI tools for ideation

Tools

Airtable

Wrike

Google Analytics

Job description

iHeartMedia

The audio revolution is here – and iHeart is leading it! iHeartMedia, the number one audio company in America, reaches 90% of Americans every month -- a monthly audience that’s twice the size of any other audio company – almost three times the size of the largest TV network – and almost 4 times the size of the largest ad-supported music streaming service. In fact, we have:More #1 rated markets than the next two largest radio companies combined;We’re the largest podcast publisher, with more monthly downloads than the second- and third-largest podcast publishers combined. Podcasting, the fastest-growing new media, today has more monthly users than streaming music services or Netflix;iHeart is the home of many of the country’s most popular and trusted on-air personalities and podcast influencers, who build important connections with hundreds of communities across America;We create and produce some of the most popular and well-known branded live music events in America, including the iHeartRadio Music Festival, the iHeartRadio Music Awards, the iHeartCountry Festival, iHeartRadio Fiesta Latina and the iHeartRadio Jingle Ball Tour;iHeartRadio is the #1 streaming radio digital service in America;Our social media footprint is 7 times larger than the next largest audio service; andWe have the only complete audio ad technology stack in the industry for all forms of audio, from on demand to broadcast radio, digital streaming radio and podcasting, which bring data, targeting and attribution to all forms of audio at an unparalleled scale. As a result, we’re able to combine our strong leadership position in audience reach, usage and ad tech with powerful tools and insights for our sales organizations to help them build success for their clients at a more efficient cost than any other option.

Because we reach almost every community in America, we’re committed to providing a range of programming that reflects the diversity of the many communities we serve – and our company reflects that same kind of diversity. Our company values stress collaboration, curiosity, welcoming dissent, accepting mistakes in the pursuit of new ideas, and respect for everyone.

Only one company in America has the #1 position in everything audio: iHeartMedia!

If you’re excited about this role but don’t feel your experience aligns perfectly with the job description, we encourage you to apply anyway. At iHeartMedia we are dedicated to building a diverse, inclusive, and authentic workplace and are looking for teammates passionate about what we do!

What We Need:

iHeartPodcasts is looking for a dynamic, detail-oriented Digital Content Manager to lead content marketing strategy across our podcast network. This role will shape how our shows show up across social, CRM, and owned platforms—driving discovery, engagement, and loyalty—while serving as a key liaison between talent, marketing, product, and growth teams.

What You’ll Do:

Content Strategy & Network Growth

• Define and lead content marketing strategies for iHeartPodcasts that ladder up to both brand-building and performance goals.
• Serve as the day-to-day lead on the iHeartPodcasts network social media accounts.
• Develop naming conventions, messaging frameworks, and storytelling playbooks that bring clarity and consistency across our shows.
• Own the evolution of our podcast content voice across social, email, in-app, push, and paid media.

Talent Partnership & Best Practices

• Serve as a strategic partner to podcast talent and show teams—educating, inspiring, and aligning them on content best practices.
• Build toolkits and guidelines that help creators translate their shows into compelling digital moments.
• Identify opportunities to scale creator-led formats, community-driven storytelling, and social-first franchises.

Cross-Functional Leadership

• Partner closely with the Digital Experience Team (paid, lifecycle, SEO, social) to bring launches, seasonal campaigns, and network moments to life.
• Collaborate with Product, PR, Partnerships, and Design to deliver cohesive, cross-platform storytelling.
• Help modernize workflows by leveraging AI, automation, and operational best practices.

Performance, Optimization & Innovation

• Use analytics and audience insights to guide content decisions, refine performance, and strengthen engagement.
• Identify opportunities to evolve our content mix across platforms, formats, and partnerships.
• Champion experimentation—testing new channels, creator collaborations, and emerging technologies.

What You’ll Need:

• 3+ years of experience in content marketing, content strategy, or digital storytelling within media, entertainment, or consumer brands.
• Proven track record of building and executing content programs that drive both awareness and performance.
• Exceptional writing, communication, and presentation skills.
• Strong operational instincts—you can balance vision with execution in a fast-paced environment.
• Experience collaborating across Growth, Product Marketing, Partnerships, UX, and Research.
• Data-driven mindset grounded in audience insights and analytics.
• Comfort using AI tools to scale ideation, iteration, and personalization.
• Proficiency with workflow tools such as Airtable, Wrike, or similar.
• Passion for podcasts, pop culture, creators, and digital media trends.

What You’ll Bring:

• Respect for others and a strong belief that others should do this in return
• Accountability for own work and desire to provide guidance to new team members
• Ability to contribute to several projects at the same time under a moderate level of direction
• Application of objective judgement, technical skills and prior experience to solve business problems
• Strong written and verbal communication skills, including a knack for explaining complex information in a straightforward manner
• Desire for continued knowledge sharing and learning
• Understanding of impact of own decisions

Compensation:

Salary to be determined by multiple factors including but not limited to relevant experience, knowledge, skills, other job-related qualifications, and alignment with market data.

$66,300 - $70,000

Location:

New York, NY: 125 West 55th Street, 10019

Position Type:

Regular

Time Type:

Full time

Pay Type:

Salaried

Benefits:

• Employer sponsored medical, dental and vision with a variety of coverage options
• Company provided and supplemental life insurance
• Paid vacation and sick time
• Paid company holidays
• A Spirit day to encourage and allow our employees to more easily volunteer in their community
• A 401K plan
• Employee Assistance Program (EAP) at no cost – services include telephonic counseling sessions, consultation on legal and financial matters, emotional well-being, family and caregiving
• A range of additional voluntary programs, such as spending accounts, student loan refinancing, accident insurance and more!

Equal Opportunity Statement:

The Company is an equal opportunity employer and will not tolerate discrimination in employment on the basis of race, color, age, sex, sexual orientation, gender identity or expression, religion, disability, ethnicity, national origin, marital status, protected veteran status, genetic information, or any other legally protected classification or status.

Non-Compete:

Non-Compete will be required for certain positions and as allowed by law.

E-Verify:

Our organization participates in E-Verify.