Digital Content Growth Manager

Zivian Health; United States; Remote; USD 70,000 - 100,000; Full time

Job summary

Zivian Health is seeking a Digital Content Growth Manager to craft impactful content strategies and elevate brand visibility across digital platforms. In this remote role, you'll work closely with executives to produce compelling thought leadership content and oversee multi-channel social media strategies. Join a dynamic team in a secure and growing cybersecurity environment, where your contributions will significantly shape our online presence and engagement.

Benefits

High quality medical plans

401k with both Traditional and Roth options

Discretionary PTO

Paid parental leave

Qualifications

• 3-5 years experience in brand development and leadership content strategy.
• Experience in multiplatform content strategy management (Website Blog, LinkedIn, YouTube, Twitter).
• Experience in content development in Enterprise B2B SaaS.

Responsibilities

• Create and manage executive thought leadership content.
• Grow and manage social media presence across multiple platforms.
• Coordinate internal communications and content creation.

Skills

Brand Development

Leadership Content Strategy

Ghostwriting

Content Strategy Management

Analytical Skills

Tools

Canva

Figma

Photoshop

Illustrator

CMS (WordPress)

Job description

About Us:

VanishID is a cybersecurity company that offers privacy services to protect executives, employees, and their families against a wide range of cyber and physical threats. VanishID proactively and continuously eliminates exposed personally identifiable information from the public web and neutralizes compromised credentials, while feeding security teams with human risk intelligence that boosts the performance of security programs. VanishID is redefining privacy and trust on the internet.

VanishID is growing and we want you to join our mission to keep people and enterprises safe. We are adding an Digital Content Growth Manager to our team, who will build a high-impact content and social engine in-house. In this role, you will work directly with our executives to gather insights on thought leadership, and with cross-functional teams to shape how our company — and our executives — show up online. You’ll create magnetic content, lead social growth, manage paid social, and help us scale a thought leadership engine that drives awareness, credibility, and qualified conversations. This role will report to our Head of Marketing.

This is a unique opportunity to join us at this early stage where you will feel the impact of your work every day and have an open runway for growth. We are a remote-first company and are open to candidates throughout the United States. This role is not eligible for visa sponsorship.

What you will do in the Digital Content Growth Manage role:

• Executive Thought Leadership & Brand Content Strategy/Ghostwriting

  • Interview founders or execs regularly to extract insights and narratives.

  • Ghostwrite long-form thought leadership and short-form posts that are authentic, provocative, and aligned with business goals. Could include leadership LinkedIn profiles, company LinkedIn & Blogs

  • Build a publishing calendar focused on trust, visibility, and category creation.

  • Outreach & Meeting Setting: Leverage AI to identify and connect with our ICP on LinkedIn, using executive profiles to drive conversations and book meetings.

• Multi-Channel Social Media Strategy & Management

  • Own VanishID’s official presence across channels (YouTube, Twitter/X).

  • Grow following by educating and creating value across for our ICP (Linkedin, YouTube, Twitter/X)

  • Tailor executive content to fit each platform’s tone and format.

  • Develop platform-specific content series (e.g., “Privacy Playbook” reels, myth-busting carousels).

• Internal Comms & Content Coordination

  • Collaborate with Sales, Product, and Marketing to convert internal insights into external narratives.

  • Turn customer stories, investor updates, and product launches into social and owned media content.

  • Write internal content like all-hands updates, launch comms, and speaker briefs.

• Content Ops & Analytics

  • Build a lightweight content performance dashboard: What’s landing, what’s not.

  • Create GTM playbooks for personas (CISOs, CEO, VP Security Professionals) and templates for executive and team-level posting.

  • Gather messaging insights that resonate with ICP and optimize content

• Paid Social Campaign Management

  • Help manage and execute paid LinkedIn and Google ad campaigns targeting decision-makers, managing bids

  • Create ad variations leveraging repurposed executive content.

  • A/B test headlines, creative formats, and audience segments for performance optimization.

Characteristics we are looking for in a candidate include (need to have):

• 3-5 years experience in brand development, leadership content strategy & ghostwriting skills

• Experience in multiplatform content strategy management (Website Blog, LinkedIn, YouTube, Twitter)

• Experience in content development in Enterprise B2B SaaS

• Strong individual contributor, who collaborates well with crossfunctional teams

• Impeccable analytical mindset, project management, and organizational skills

Characteristics we are looking for in a candidate include (nice to have):

• Design skills for creating visuals (ex. Canva, Figma, Photoshop, Illustrator)

• Experience working with fast-growing B2B SaaS or cybersecurity companies

• Previously used AI tools for LinkedIn outreach automation and communication

• Experience in social calendar creation/management

• Knowledge of content SEO and blog strategy

• Experience working with CMS tools (WordPress)

• Understanding of the privacy/security landscape and personas to be able to effectively communicate via content (CISOs, CEOs, Security leaders etc.)

• Video editing skills (basic YouTube Shorts or LinkedIn native videos)

Benefits, PTO & Equity

We're proud to offer a generous benefits package including:

• Various high quality medical plans with up to 100% employer-paid coverage for employees and 50% employer-paid coverage for dependents

• Dental and vision plans with partial employer-paid coverage

• Flexible Spending Accounts (FSAs) and Health Savings Accounts (HSAs)

• Free access to One Medical, Teladoc, HealthAdvocate and TalkSpace online therapy

• Employer-paid short- and long-term disability insurance

• Equity in a growing startup

• 401k with both Traditional and Roth options

• Discretionary PTO (we trust you to take time off when you need it!)

• 13 annual holidays off

• A company-wide winter break between Christmas and New Year’s

• Paid parental leave

• Monthly virtual events

• A truly remote-first environment

An Important Note:

Don’t meet every single requirement? At VanishID, we are dedicated to building a diverse, inclusive and authentic team, so if you’re excited about this role, but your past experience doesn’t fit perfectly with every qualification in the job description, we encourage you to apply anyway. You may be exactly the person we’re looking for to fill this or other roles.

Equal Employment Opportunity

We’re proud to be an equal opportunity employer and welcome our employee’s differences, regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, or Veteran status. Difference makes us better. Join us.