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Procter & Gamble’s PHC Digital Commerce Senior Manager leads the digital commerce strategy and growth agenda for ZzzQuil/PureZzzs, Nervive, PainQuil, and VapoFreeze across Amazon, Walmart, Target, Instacart, DoorDash and other priority digital platforms. This role translates insights into strategies that accelerate profitable sales and share growth.
You will lead through influence across Brand, Sales/Customer Teams, Media, Analytics, Finance, Supply Chain, IT, agencies and external partners,
Job Location MASON BUS AND INNOVATION CTR Job Description The PHC Digital Commerce Senior Manager leads the digital commerce strategy and growth agenda for ZzzQuil/PureZzzs, Nervive, PainQuil, and VapoFreeze across Amazon, Walmart, Target, Instacart, DoorDash and other priority digital commerce platforms. This role is accountable for translating consumer, customer, competitive, media, content, and performance insights into strategies that accelerate profitable sales and share growth. The Digital Commerce Manager operates with significant autonomy and leads through influence across Brand, Sales/Customer Teams, Media, Analytics, Finance, Supply Chain, IT, agencies, and external partners.
Own the P&G Personal Health Care (PHC) Growth Pillar digital commerce sales growth agenda, identifying opportunities and barriers across the consumer path to purchase. Translate sales, share, profitability, availability, traffic, search, conversion, assortment, competitive, and third-party marketplace data into clear business priorities. Lead digital commerce brand-superiority assessments and integrate commerce opportunities into brand strategies, innovation, launches, and customer plans. Serve as the Growth Pillar’s digital commerce expert, aligning multifunctional teams around priorities, decisions, and action plans.
Lead integrated paid and organic search strategy, including keyword, audience, SKU, assortment, and retailer priorities. Develop briefs connecting consumer insights, search behavior, brand strategy, content, and retail media activation. Steward retail media investments, KPIs, measurement, and optimization to improve incremental growth, efficiency, and profitability. Lead a test-and-learn agenda across search, audiences, content, placements, and emerging commerce-media capabilities. Connect retail media with broader brand media, customer plans, and full-funnel consumer engagement.
Define the digital shelf and eContent strategy, ensuring content is consumer-relevant, competitively superior, platform-optimized, accurate, and compliant. Lead content development from brief through deployment in partnership with Brand teams, agencies, customer teams, and external partners. Own testing, measurement, and optimization of product detail pages and commerce content to improve discoverability and conversion. Establish effective workflows, standards, and agency accountability to improve speed, quality, and execution.
Full time
R000161883
Experienced Professionals
$125,700.00 - $157,100.00 / year
P&G was founded over 180 years ago as a simple soap and candle company. Today, we’re the world’s largest consumer goods company and home to iconic, trusted brands that make life a little bit easier in small but meaningful ways. We’ve spanned three centuries thanks to three simple ideas: leadership, innovation and citizenship. The insight, innovation and passion of talented teams has helped us grow into a global company that is governed responsibly and ethically, that is open and transparent, and that supports good causes and protects the environment. This is a place where you can be proud to work and do something that matters.
We are committed to providing equal opportunities in employment. We value diversity and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Immigration Sponsorship is not available for this role.
Procter & Gamble participates in E-Verify.
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