Digital Campaign Strategist - Climate (RAN)

Rainforest Action Network; San Francisco (CA); Hybrid; USD 53,000 - 58,000; Full time

Benefits offered by this job

Health coverage for employee + partner

HSA funded by employer

Vision & dental insurance

4 weeks PTO (5 weeks after 2 years)

Simple IRA with 3% employer match

3-month sabbatical after 5 years

Job summary

Rainforest Action Network is seeking a Digital Campaign Strategist for the Climate and Energy Program. It involves developing digital campaigns, coordinating emails and social content, and leveraging CRM tools to mobilize online advocacy.

The role emphasizes data-driven decisions and collaboration with remote colleagues. The candidate will work within a team focused on climate justice, banking practices, and fossil fuel campaigns, with a strong emphasis on equity and inclusion.

Qualifications

• 2-3 years of experience writing advocacy content and implementing digital advocacy strategy.
• Experience using social media for campaigning and building online outreach.
• Basic understanding of HTML and experience with remote collaboration.
• Strong interpersonal skills and passion for climate advocacy.

Responsibilities

• Plan and execute digital campaigns to move corporate targets.
• Coordinate emails, social content, and online materials for outreach.
• Build, test, and deploy online action pages.
• Use analytics to track performance and inform changes.
• Manage social media presence and online fundraising connections.

Skills

Interpersonal skills

Data-driven mindset

Digital strategy

Climate advocacy experience

Remote collaboration

Campaign writing

Social media campaigning

HTML basics

Diversity and inclusion awareness

Tools

NationBuilder

Engaging Networks

Salsa

Convio

Google Analytics

Facebook Insights

Brigade

Causes

MoveOn Petitions

Job description

Digital Campaign Strategist - Climate (RAN)

Posted on April 14, 2019

About Rainforest Action Network

For more than 30 years, Rainforest Action Network (RAN) has campaigned to preserve forests, protect the climate and uphold human rights by challenging corporate power and systemic injustice through research, education, partnerships, non-violent direct action, grassroots organizing, strategic campaigns and communications. We are committed to working with Indigenous and frontline communities directly impacted by profit-driven systems of injustice. In partnership with allies from around the world, RAN challenges corporations to stop destructive operations, respect human rights, and adopt policies that reduce their contributions to climate change. RAN is committed to doing what is necessary, not only what is considered politically feasible.

RAN’s Climate and Energy Program fights alongside people directly impacted by dirty energy, challenging corporate practices that place profits above people and the planet. In the 21 st century, we should not be using deadly and outdated technology to power our communities. We are currently tackling the world’s dirtiest fossil fuels, coal and oil, and the leading banks that make their expansion possible, to address the root causes of climate change

But the path forward is not only about stopping the worst impacts of climate change. It is also about envisioning and planning for the future that we want to live in. The fossil fuel industry and their political allies are pushing us towards climate catastrophe. RAN believes that people acting together can change this, as we have seen time and again throughout history.

Position Summary

RAN has an opening for a full-time position on our Digital Engagement Team for a Digital Campaign Strategist for the Climate and Energy Program. The Digital Campaign Strategist will work closely with RAN’s Climate Program to provide & assist in digital strategy and technical backbone necessary for effective online campaigning.

Specific Duties for DCS:

• Working alongside the campaigners & under the general supervision of the Sr. Digital Campaign Strategist, the Digital Campaign Strategist will assist with planning and executing all aspects of robust campaigns in the digital space to move corporate targets. With assistance from the communications team, the Digital Campaign Strategist will coordinate writing email blasts, social media content, and other written materials for online production or news releases.
• Assist with Building, testing, and deploying online action pages.
• Test emails and other online communications for release
• Use online tools such as Share Progress, Brigade, Causes, and MoveOn Petitions to increase reach and growth for RAN’s campaigns.
• Create advocacy and donation forms and surveys using NationBuilder or similar CRM platforms.
• Use Google Analytics, Facebook Insights, and other data reporting tools to track all communications and their impacts.
• Assist in providing analysis of online performance and recommendations for changes when needed.
• Manage followers on social media
• Assist with maintaining data systems to support online to offline organizing
• Create content highlighting the impacts of fossil fuel extraction, banking practices that support the extraction, and support storytelling from those directly impacted.
• Support our digital fundraiser in creating fundraising appeals that are connected to advocacy appeals
• Work openly and cooperatively within a high functioning team dynamic
  

Required Qualifications:

• 2-3 years of experience using ECRMs like NationBuilder, Engaging Networks, Salsa, Convio
• 2-3 years of experience writing advocacy content and building or implementing digital advocacy strategy.
• Strong interpersonal skills
• Excitement and passion for data and digital strategy
• Experience working within the climate movement or advocacy work that is similar.
• Basic understanding of HTML
• Self-starter, ability to work from and be managed from remote locations. Experience working with remote colleagues.
• Experience using social media, such as Twitter and Facebook, for campaigning
• Passionate commitment to climate protection, human rights and/or corporate campaigning
• Demonstrates an awareness and sensitivity to the needs and concerns of individuals from diverse cultures, backgrounds, and orientations.
• Contributes to the creation of a diverse, equitable and inclusive work culture that encourages and celebrates differences.

RACIAL JUSTICE

RAN strives to integrate values of equity and fairness into our work, which includes bringing an intentional racial justice analysis to our programmatic work and organizational structure. We are seeking candidates who have a commitment to engage in this ongoing process and work with us to create a just and inclusive work environment and world. RAN provides all people with equal employment and volunteer opportunities while also staying committed to providing accommodations to applicants and employees with disabilities. We encourage applicants of color to apply for this position.

COMPENSATION

The target range for this position is based off a competitive San Francisco Bay Area Non-profit Salary, which is between $53,000 and $58,000. The final salary will be determined based on the candidate experience & overall qualifications.

NOTE** Further adjustments to the final salary will also be made depending on the candidate’s geographical location compared to the SF Bay Area.

Benefits include full health coverage for the employee and their partner/family (plus an employer-funded HSA), VSP & dental insurance, 4 weeks PTO (increases to 5 weeks after 2 years), and a Simple IRA retirement plan with a 3% fully vesting employer match. Additionally, after 5 years, staff becomes eligible for a 3 month fully paid sabbatical.