Digital Advertising Specialist, Amazon Focus

iFixit; Chattanooga (TN); On-site; USD 70,000 - 110,000; Full time

Benefits offered by this job

Health insurance

401(k) plan with employer match

Hybrid schedule

Flexible vacation

Job summary

iFixit, a Chattanooga-based DIY repair company, is hiring a Digital Advertising Specialist to own Amazon advertising end-to-end across US and EU marketplaces.

The role demands hands-on 3+ years in Amazon Advertising, strong analytical skills, and the ability to defend spend decisions with data. You will support product launches, optimize campaigns, and later expand into other paid channels as needed.

Qualifications

• 3+ years hands-on Amazon Advertising experience, with campaigns built from scratch.
• Able to own a channel independently and drive bids, budgets, and structure.
• Strong analytical mindset; can translate data into actionable recommendations.

Responsibilities

• Own strategy and day-to-day execution across Amazon Sponsored Products, Sponsored Brands, and Sponsored Display.
• Use Perpetua as primary optimization tool and know when to override it.
• Manage spend across Amazon US and EU marketplaces with differing language and pricing dynamics.
• Own ACOS and TACOS targets and defend spend decisions with data.
• Link ad performance to listing quality, Buy Box, and inventory health; identify root causes for spikes.
• Build reporting for leadership and daily optimization teams.
• Support new product launches with scalable ramp strategies for thousands of SKUs.
• Explore incremental impact beyond ROAS and extend to other paid channels over time.
• Test new ad formats and placements and justify spend decisions.

Skills

Amazon Advertising

Data analysis

Campaign optimization

Budget management

Cross-functional communication

Tools

Perpetua

Google Data Studio

Job description

This job is located at our office in Chattanooga, TN. Please only apply if you live in Chattanooga or are willing to relocate.

iFixit is a small giant in DIY repair. Over the last several years our online reach has exploded — we now help more than 10M people learn repair every month. Our repair guides and Q&A forum are totally free: no ads, no paywall. We sell the parts and tools to finish the job, and those tools have become a brand in their own right, sought out by professionals and DIYers at major retailers online and off.

Amazon is where a lot of those people find us first. We're looking for a Digital Advertising Specialist to own Amazon advertising channel end to end — and then help us extend what works to everywhere else we advertise.

This is a hands-on role with real budget and real accountability. You'll own a meaningful six-figure annual ad budget across Amazon US and the EU marketplaces, and you'll be measured on what it returns. We're not looking for someone to babysit an agency. We're looking for someone who wants the keys.

What you'd be doing:

• Owning strategy and day-to-day execution across Sponsored Products, Sponsored Brands, and Sponsored Display — keyword and ASIN targeting, bid management, budget pacing, and campaign structure.
• Running Perpetua as your primary optimization platform, and knowing when to override it.
• Managing spend across Amazon US and EU marketplaces, where language, pricing, and competitive dynamics all differ by storefront.
• Owning ACOS and TACOS targets, and being able to defend a spend decision with data.
• Connecting ad performance to the things that actually drive it — listing quality, Buy Box, inventory health, review velocity, pricing. When ACOS spikes, you'll know whether it's a bidding problem or a stock-out.
• Building the reporting that tells the rest of us what's working. Clear enough for leadership, granular enough for your own daily optimization.
• Supporting new product launches with a repeatable ramp strategy, across a catalog of thousands of SKUs where search behavior is device- and model-driven.
• Thinking about incrementality, not just channel ROAS. We sell the same parts on ifixit.com and on Amazon, and we care about whether a dollar spent on Amazon grew the business or just moved a sale.
• Testing new ad formats and placements as they make sense for us — we're skeptical by default and want someone who'll tell us when something isn't worth the spend.
• Over time, extending into other paid channels — Walmart, Google, Meta, and wherever else our customers are.

As the ideal candidate, you should:

• Have 3+ years running Amazon Advertising hands-on. You've built campaigns from scratch, not just inherited and adjusted them.
• Be comfortable owning a channel without being managed to it. You'll have support, but nobody is going to check your bids for you.
• Be genuinely analytical. You can pull a bulk operations file, work it in a spreadsheet, and come back with a recommendation rather than a report.
• Understand that advertising can't fix a bad listing, and be willing to go fix the listing.
• Have opinions about campaign structure, and be able to explain them.
• Communicate clearly with people who don't live in Seller Central. Half the value of this role is translating what's happening into decisions other teams can act on—and aligning Amazon strategy with other channel objectives and priorities.
• Have meaningfully integrated AI into your day-to-day work, and be able to show us how. Not "I've used ChatGPT” - we want to hear about something you’ve built.
• Care about repair. We're a mission-driven company, and the people who thrive here are the ones who actually want manufacturers to stop gluing things shut.

Nice to have, but not required:

• Experience with EU marketplaces, or working across multiple languages and currencies.
• Other retail media or paid channels — Walmart Connect, Google, Meta.
• Familiarity with the Amazon Ads API, or with pulling ad data into a BI tool like Google Data Studio.
• Experience with large or technical catalogs, especially compatibility-driven ones.

iFixit’s Expansion to Chattanooga: Our roots are in the California technology startup world, but our passion is tinkering. We are thrilled to be joining the making and manufacturing culture of Tennessee.

We are excited to have moved into our eastern distribution hub and headquarters! We've built a 50,000 square foot flagship location blocks from downtown in the historic Onion Bottom neighborhood on 12th Street.

Read more about our plans.

iFixit is an awesome place to work. Here are some of our perks:

• A career where you will be actively working to make the world better.
• A repairable laptop, and any software you need.
• Full benefits package. Employer-subsidized health insurance through Anthem Blue Cross including medical, dental, vision, and life insurance. Plus a stipend toward coverage for your dependent(s).
• 401(k) plan with 4% employer match.
• Flexible vacation time + paid holidays.
• Dependent Care FSA.
• Generous stipends towards repair & wellness.
• $400 towards a bike or alternative method of transportation.
• A sweet pair of headphones to get your head in the game.
• Team member discounts on parts and tools.
• Charitable contribution matching! We'll 100% match your tax-deductible contribution.

We are looking to fill a position effective immediately, working 40 hours per week. Must be available to work a hybrid schedule, maintaining in-office presence at our Chattanooga location on core days (T-Th) at minimum. Some work outside of normal business hours may be required. Occasional travel to other iFixit locations in San Luis Obispo, CA and/or Stuttgart, Germany will be required for training and development.

Diversity Statement:

When you go to a website like iFixit and scroll through the guides, it's easy to forget that there are tons of real people keeping all those bits and bytes running smoothly. But there are literally dozens of us! We're a diverse team, split between two continents—but we're united by a love of tinkering and repair.

iFixit is proud to be an equal opportunity employer. Because we are trying to teach everyone to fix every thing, we need a team as diverse as our online community. We believe that it takes people of all backgrounds to help us fix the world. Therefore, iFixit does not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as protected veteran, status as an individual with a disability, or any of the other important characteristics that make us unique and valuable. iFixit participates in E-Verify.

iFixit is committed to creating a diverse team—not only in who we hire—but through creating a supportive environment for all of our team members based on mutual respect and inclusivity.

This job is located at our office in Chattanooga, TN. Please only apply if you live in Chattanooga or are willing to relocate.