Digital Ad Inventory Forecast Analyst

The Weather Channel; New York (NY); On-site; USD 60,000 - 80,000; Full time

Job summary

The Weather Channel is seeking a Yield Analyst to join its Digital Yield Management team in New York. The role involves overseeing inventory aspects, monitoring and forecasting sales demand, and assisting campaign optimization.

Candidates should possess a Bachelor’s Degree and relevant experience in sales or media. The position requires excellent analytic and communication skills along with familiarity with advertising tools. The company emphasizes innovative thinking and flexibility in a rapidly changing environment.

Qualifications

• Minimum 1-2 years of sales or related media experience, including internships.
• Possess working knowledge of the advertising and/or internet industries.
• Self-motivated and able to work with minimum supervision.

Responsibilities

• Forecast sales demand using historical and pipeline information.
• Map unique visits and page views to sellable ad impressions.
• Help develop operational and executive dashboards.

Skills

Analytic skills

Communication skills

Project management skills

Understanding of Media Math

Organizational skills

Education

Bachelor's Degree or Higher

Tools

YieldEx

Lotame

Operative

Salesforce.com

Job description

The Weather Channel is seeking a Yield Analyst to join its Digital Yield Management team in New York. The role involves overseeing inventory aspects, monitoring and forecasting sales demand, and assisting campaign optimization.

Candidates should possess a Bachelor’s Degree and relevant experience in sales or media. The position requires excellent analytic and communication skills along with familiarity with advertising tools. The company emphasizes innovative thinking and flexibility in a rapidly changing environment.