Developer Marketing Lead — Global Growth and Programs

Aquent; San Francisco (CA); On-site; USD 120,000 - 160,000; Full time

Benefits offered by this job

Health insurance

Vision plan

Dental plan

Paid sick leave

401(k) with match

Online training

Job summary

Aquent is partnering with a pioneering technology leader to expand a global developer community through program-led engagement and digital demand strategies. You will own initiatives that expand product usage, registrations, and top-of-funnel reach, while building and activating developer-focused programs and campaigns across regions.

Lead ambassadors, workshops, webinars, and paid/nurture campaigns, collaborating with product, marketing and growth teams to align with priorities and drive

Qualifications

• 5+ years of B2B marketing focusing on developer audiences.
• Experience building and scaling programs driving product adoption or pipeline.
• Proven experience marketing to developers and understanding how they learn and adopt tools.
• Hands-on execution of digital demand programs: webinars, nurture campaigns, paid media.

Responsibilities

• Design and launch developer-focused programs to boost awareness, adoption and usage.
• Own digital and demand orchestration to deliver campaigns that create pipeline.
• Amplify developer engagement through webinars, workshops, hackathons, and virtual series.
• Lead ambassador programs, activation kits, workshops, hackathons, and targeted campaigns.
• Collaborate with product, marketing and growth teams to align with priorities and goals.
• Adapt global campaigns for regional developer communities and priorities.

Skills

B2B marketing

Developer marketing

Digital marketing

Demand generation

Cross-functional

Communication

Analytics

Job description

Aquent is partnering with a pioneering technology leader to expand a global developer community through program-led engagement and digital demand strategies. You will own initiatives that expand product usage, registrations, and top-of-funnel reach, while building and activating developer-focused programs and campaigns across regions.

Lead ambassadors, workshops, webinars, and paid/nurture campaigns, collaborating with product, marketing and growth teams to align with priorities and drive