Destination Marketing Lead: Brand, Growth & Strategy

Visit Corvallis; Corvallis (OR); On-site; USD 70,000 - 110,000; Full time

Job summary

Visit Corvallis is seeking a strategic, creative Marketing Manager to lead our marketing ecosystem and turn data into action. You’ll partner with our small team and external agencies to shape brand, paid media, content, and PR that connect visitors with Corvallis’ experiences.

You’ll manage the annual marketing plan, coordinate digital channels, and oversee visitor-facing content and campaigns, with a focus on experimentation and measurable results.

Qualifications

• 5+ years of marketing experience with content, email marketing, and analytics.

Responsibilities

• Develop and execute a cohesive marketing strategy in partnership with leadership.
• Coordinate digital marketing editorial content and measure monthly/quarterly results.
• Oversee website strategy, SEO/SEM, and conversion optimization.
• Collaborate with agencies, vendors, and partners to deliver campaigns.
• Track ROI of visitor marketing and influencer programs.

Skills

Marketing strategy

Content marketing

Email marketing

Data analysis

Brand storytelling

Tools

Google Analytics

Ads platforms

Email platforms

Job description

Visit Corvallis is seeking a strategic, creative Marketing Manager to lead our marketing ecosystem and turn data into action. You’ll partner with our small team and external agencies to shape brand, paid media, content, and PR that connect visitors with Corvallis’ experiences.

You’ll manage the annual marketing plan, coordinate digital channels, and oversee visitor-facing content and campaigns, with a focus on experimentation and measurable results.