Designer, Brand Identity

Dentsu International Americas; New York (NY); Hybrid; USD 55,000 - 90,000; Full time

Benefits offered by this job

Medical, vision, and dental insurance

Life insurance

Short-term and long-term disability

401k

Flexible paid time off

At least 15 paid holidays per year

Paid sick and safe leave

Paid parental leave

Job summary

Dentsu Creative is seeking a Designer, Brand Identity in New York for a hybrid role (3 days onsite). You will craft branding concepts and visual language across campaigns for major clients, including healthcare and consumer wellness brands.

The role blends hands‑on design with strategic brand direction, reporting to a Design Director. The ideal candidate has 3+ years in brand identity and an agency background, proficient in Figma and Adobe Creative Suite, and experienced in shopper marketing and

Qualifications

• 3+ years of hands‑on branding and visual design with art direction.
• Bachelor's degree in advertising, design or related field.
• Experience in an agency setting and with brand identity development.
• Proven ability in shopper marketing, retail/print, and experiential.
• Strong typography in brand identity projects and a compelling portfolio.
• Knowledge of current design trends, tools, and technologies.

Responsibilities

• Hands-on visual/graphic and branding design, including concepting and executing branding ideas.
• Revise and edit designs to align with client expectations and goals.
• Develop on-brand activations rooted in strategy to bring art and messaging to life for audiences across channels.
• Partner with teams to create concepts that enhance response strategies and meet client goals.
• Understand diverse audiences to create relevant content for each.
• Stay current with design trends and technologies and present work internally.
• Demonstrate a passion for culture and multiple industries.

Skills

Brand identity

Art direction

Figma

Adobe Creative Suite

Design systems

Brand development

Shopper marketing

Portfolio

Agency experience

Motion design

AI image generation

Education

Bachelor's degree in advertising, design or related field

Tools

Figma

Adobe Creative Suite

Job description

Job Description:

**Only candidates in Chicago or New York will be considered - role is hybrid with 3 days per week onsite in our offices required**

Dentsu Creative is seeking a Designer, Brand Identity to join our creative team, working on branding, design and art direction for integrated 360 campaign creative across all channels for two clients, including our newest AOR win, one of the largest healthcare, pharmacy, and consumer wellness brands in the US . You'll also work on a global spirits brand on shopper marketing and retail deliverables . You will do a mix of hands‑on design work and setting the visual tone and language for a variety of campaign creative including storyboards for video, OOH, paid social and print. You will concept and execute a variety of deliverables including integrated brand campaigns, retail and shopper marketing, CRM and lifecycle communications, healthcare enrollment and member communications, patient education, social and content creation, retail media and commerce assets, in‑store experiences, personalization programs, and AI‑enabled creative production. You will report to a Design Director. You have a background in branding and visual design and have 3+ years of experience in an agency environment.

Role Overview:

As a Designer specializing in brand identity, you will play a key role with Design Directors and Strategy leads to elevate the design standards of our agency's output. Your primary objective is to concept and execute distinctive ideas and designs, ensuring the creative strategic development and overall concept development of our client's brand.

Responsibilities:

• Hands on visual/graphic and branding design including concepting and executing branding and design ideas
• Revise and edit designs, ensuring alignment with client expectations and project goals.
• You will develop on‑brand creative activations rooted in strategy that serve as a framework for bringing art and messaging to life for specific audiences, across channels.
• You will partner with our teams to create concepts that enhance response strategies and achieve client goals.
• You understand unique audiences and creating content that is relevant to each.
• You will stay current with the latest trends and technologies
• You will present work internally.
• You have a love for what's happening in culture, and across various industries

Qualifications and Skills:

• 3+ years of experience in hands on brand and visual design and art direction
• Bachelor's degree in advertising, design or related field
• Experience in an agency setting
• Experience with brand identity and brand development
• Experience designing for shopper marketing, retail/print and experiential
• Portfolio showcasing successful brand identity projects and strong typography
• Knowledge of design trends, tools, and technologies.
• Adept at designing in Figma and the Adobe Creative Suite
• Design systems and brand guidelines experience
• Motion design and AI image generation experience are a plus

Additional Information

The anticipated base salary range for this position is $55,000 - $90,000. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.

Benefits available with this position include:

• Medical, vision, and dental insurance,
• Life insurance,
• Short-term and long-term disability insurance,
• 401k,
• Flexible paid time off,
• At least 15 paid holidays per year,
• Paid sick and safe leave, and
• Paid parental leave.

Dentsu also complies with applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, in accordance with its plans and policies. For further details regarding Dentsu benefits, please visit www.dentsubenefitsplus.com .

At dentsu, we believe great work happens when we're connected. Our hybrid way of working combines remote flexibility with regular in‑person collaboration to spark ideas and strengthen our teams. Many of our employees who live within commuting distance (90 minutes) from one of our Headquarter or Hub Offices (New York, Chicago, Detroit, Los Angeles) are required to work in the office 2-3 days per week including one Team Day. The minimum number of days may vary by office and role. Dentsu may designate other HQ or Hub offices at any time. Those who do not live near an office may be designated as a remote employee, depending on the role and business needs. Regardless of your work location, we expect you to be flexible to meet the needs of our Company and clients, which may include attendance in an office from time to time.

Location:

New York - 150 E 42nd

Brand:

Dentsu Creative

Time Type:

Full time

Contract Type:

Permanent

Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color , national origin, sex , sexual