Demand Planning Manager

Coefficientcap; New York (NY); Hybrid; USD 100,000 - 130,000; Full time

Job summary

Coefficientcap is seeking a Demand Planning Manager to enhance demand planning for Magic Spoon's rapidly expanding business. This full-time role emphasizes analytical skills, process development, and cross-functional collaboration, ideal for an operations manager eager to influence business-critical decisions in a dynamic environment.

Benefits

Competitive salary & equity

100% covered Health, Vision, Dental insurance

401(k)

Generous parental leave

Flexible vacation

Catered lunch in office

Dog friendly office

Unlimited cereal

Qualifications

• 5+ years experience in demand planning and S&OP at CPG brands.
• Strong hands-on experience in demand planning software.
• Ability to analyze sales trends and develop actionable forecasts.

Responsibilities

• Develop demand planning processes for both online and retail channels.
• Analyze sales trends, promotion calendars, and forecast drivers.
• Lead monthly S&OP process and maintain planning KPIs.

Skills

Analytical skills

Project management

Process improvement

Tools

Demand planning software

Excel

Google Sheets

Job description

Magic Spoon reimagines your childhood breakfasts favorites with more protein, less sugar, and more fun. Since launching in 2019, we've brought our unbelievably tasty cereal to over one million customers online and over 20,000 stores nationwide. With our recently launched Protein Treats and Protein Granola we're continuing to find new ways to make mornings magical - all made possible by our incredible team.

We’re looking for a strategic, analytical, and hands-on Demand Planning Manager to bring to the next level the demand planning function for Magic Spoon’s rapidly growing omni-channel business across DTC, Amazon, and retail. This position is ideal for an operations manager who thrives on tackling ambiguity, building and continuously evolving processes, and partnering cross-functionally to drive business-critical decisions. Reporting to our Senior Director of Planning & Systems, you’ll shape how we plan, forecast, and deliver delicious cereal and treats across all Magic Spoon channels.

This is a full time, in-person/hybrid role (Tues, Weds, Thursday in office) based in Tribeca, NYC.

In this role you'll:

• Own and develop the demand planning process for both the Online (DTC, Amazon) and Retail businesses, by maintaining an independent demand plan for each channel (may differ from consumption plans) and providing a distinct point of view to inform planning discussions.
• Utilize demand planning software and advanced modeling techniques to generate accurate, business-driving forecasts, supplementing with best-in-class GSheets tools and analytics.
• Analyze sales trends, promotion calendars, new launches, customer inventory portals, and key forecast drivers to produce actionable demand forecasts at the SKU/category/channel/customer level.
• Build and lead processes and systems to continuously improve forecast accuracy, drive visibility into variances, highlight root causes, and proactively identify forward actions for improvement.
• Partner deeply with Growth, Retail and Commercial teams to translate topline sales plans into nuanced demand forecasts aligned with business needs and inventory constraints.
• Conduct and facilitate scenario planning to account for market shifts, promotional plans, launches, and unpredictable demand drivers.
• Play a key role in the monthly S&OP process, owning forecast content, preparing and socializing materials for leadership and key stakeholders.
• Establish and maintain demand planning KPIs, reporting, and dashboards to create accountability, transparency, and alignment across teams.
• Serve as the internal demand planning subject matter expert—educate commercial, supply chain, and finance partners about best practices and process improvements.
• Support the ongoing development of our demand planning tech stack and processes as we scale.

• 5+ years experience in demand planning, forecasting, and S&OP at a high-growth CPG, food/beverage, or fast-moving consumer brand, ideally with omni-channel exposure (DTC + retail)
• Significant hands-on experience implementing and using demand planning software, advanced Excel/GSheets analysis, and building new forecasting models/processes
• A proven ability to synthesize data, spot trends, conduct root-cause analyses, and develop actionable solutions that drive improved outcomes
• Experience collaborating cross-functionally—especially with Sales/Growth, Commercial/Retail, Operations, and Finance partners
• Outstanding project management and process-building skills; able to create structure from ambiguity, prioritize, and deliver results
• Strong business acumen and comfort working in a high-growth, changing environment
• Excellent written and verbal communication skills; able to influence leadership and drive consensus
• Experience with S&OP process ownership and KPI measurement
• Obsession with continuous improvement and a love of all things food, wellness, and entrepreneurship

• Competitive salary & equity
• Bonus eligibility
• 100% covered Health, Vision, Dental insurance
• 401(k)
• Generous parental leave
• Flexible vacation
• Catered lunch in office
• Dog friendly office
• Unlimited cereal

What we value:

Hold on to the Dream Adult life shouldn’t be boring, prioritize your work/life balance, we can build a world-class company and have fun doing it

Don’t miss the bowl for the loops We’re all working towards the same big goals, prioritize collaboration over ego, politics, or possessiveness

Be a Fruit Loop in a world of Cheerios Bring your whole, unique self to work, celebrate and care for everyone

Pour your own milk…and don’t be afraid to spill a little We trust you, use your best judgment to make decisions. Mistakes are inevitable, let’s learn from them!

Magic Spoon is committed to building a company that not only represents, but includes, individuals across different backgrounds and perspectives. Everyone deserves an equal seat at the breakfast table.

Magic Spoon intends to offer competitive base pay within the stated range, dependent on job-related, non-discriminatory factors such as experience, skills, and qualifications. To further compensate and recognize our employees for their work, our total compensation package includes equity and a robust benefits package. The anticipated annual base salary range for this role is $100,000-130,000.