Demand Gen Content Writer – Orlando, Multi-Channel

Egreenservices; Orlando (FL); On-site; USD 66,000 - 93,000; Full time

Benefits offered by this job

Growth coaching

Flexible benefits

Job summary

InnovateTech Lab is seeking a Content Writer Demand Gen lead in Orlando, FL. The role focuses on owning numbers, driving multi-channel campaigns, and teaching the team to adopt value selling. You will collaborate with product and marketing to position offerings for the Orlando market and generate qualified leads.

The position emphasizes hands-on ownership, growth opportunities, and a flexible benefits package. Come join a safety-first sales marketing team shaping the Orlando region.

Qualifications

• Experience with Account-Based Marketing (ABM) and willingness to rapidly learn PPC.
• Ability to own numbers and drive outcomes.
• Calm under experiment-friendly chaos typical of mid-level roles.

Responsibilities

• Brief the Content Writer team on what's working in this week's market.
• Coach the Content Writer team from discounting to value selling.
• Build territory plans that maximize coverage across Orlando, FL.
• Collaborate with product teams to position new offerings in the Orlando region.
• Trade weekly notes with product on what Orlando buyers request.
• Develop and execute multi-channel campaigns that drive qualified leads for InnovateTech Lab.
• Hand the Content Writer crew a territory plan they can actually run.

Skills

Account-Based Marketing

PPC Advertising

Job description

InnovateTech Lab is seeking a Content Writer Demand Gen lead in Orlando, FL. The role focuses on owning numbers, driving multi-channel campaigns, and teaching the team to adopt value selling. You will collaborate with product and marketing to position offerings for the Orlando market and generate qualified leads.

The position emphasizes hands-on ownership, growth opportunities, and a flexible benefits package. Come join a safety-first sales marketing team shaping the Orlando region.