Content Marketing Manager: Lead Gen & Growth, Gainesville

Strategic Advantage; Gainesville (FL); On-site; USD 80,000 - 118,000; Full time

Benefits offered by this job

Commuter benefits

Mentor matched to your sales marketing

Job summary

Strategic Advantage in Gainesville, FL is seeking a Content Marketing Manager to drive lead generation and content strategies that shorten the sales cycle. You’ll manage trade shows, optimize ad creative, and report weekly on pipeline performance, aiming to beat the previous quarter’s range of $80,000–$118,000.

The role emphasizes a scrappy, strategic mindset with the ability to steer conversations toward decisive outcomes and deliver measurable marketing impact in a fast-paced environment.

Qualifications

• Excellent written and verbal communication skills.
• Strategic, scrappy mindset geared toward scalable growth.
• 8 years of sales marketing cycles experience.
• Ability to steer conversations toward a decision.
• Hands-on problem solving under pressure.
• Professionalism, integrity, and discretion with sensitive information.
• Aptitude for Lead Generation near Gainesville, FL.

Responsibilities

• Nurture the slow sales marketing leads until timing flips in our favor.
• Run point on trade shows and pop-ups throughout FL.
• Tune the ad creative until the sales marketing cost-per-lead drops.
• Represent Strategic Advantage at trade shows, conferences, and local networking events.
• Track pipeline performance and report results to leadership each week.
• Beat last quarter's $80,000 - $118,000 number without burning the pipeline.

Skills

Lead Generation

Communication skills

Problem solving

Strategic thinking

Job description

Strategic Advantage in Gainesville, FL is seeking a Content Marketing Manager to drive lead generation and content strategies that shorten the sales cycle. You’ll manage trade shows, optimize ad creative, and report weekly on pipeline performance, aiming to beat the previous quarter’s range of $80,000–$118,000.

The role emphasizes a scrappy, strategic mindset with the ability to steer conversations toward decisive outcomes and deliver measurable marketing impact in a fast-paced environment.