Data Storytelling Senior Marketing Research Analyst (Hybrid)

Datalily; Framingham (MA); Hybrid; USD 120,000 - 130,000; Full time

Benefits offered by this job

Hybrid work model

Vacation time

Paid US federal holidays

401(k) retirement plan

Annual bonus

Company laptop

Medical insurance

Dental insurance

Vision insurance

Professional development

Collaborative culture

Job summary

Datalily is hiring a Senior Marketing Research Analyst to lead quantitative and qualitative research, turning data into compelling narratives for B2B SaaS clients. You’ll design surveys, manage data collection, analyze results, and craft insights that position clients as thought leaders.

You’ll also help develop Flowerplot for data storytelling. The role is hybrid in Framingham, MA, with 2-3 days in the office, offering opportunities to shape our growth and client partnerships while advancing

Qualifications

• 3–6+ years in market research or survey-based research.
• Strong data cleaning, analysis, and visualization for marketing teams.
• Survey design and management from scratch.
• B2B SaaS marketing insights for decision makers.
• Project management across 10+ concurrent projects with deadlines.
• Strong client-facing communication and presentation skills.

Responsibilities

• Design and manage quantitative and qualitative surveys for multiple audiences.
• Oversee end-to-end survey execution across panel providers and data partners.
• Clean and validate raw survey exports and reshape data for analysis.
• Extract key insights and create pivot tables or visualizations.
• Retrieve and manipulate data from dashboards and data warehouses to support content.
• Communicate with clients and manage timelines and deliverables.
• Ideate research topics with content marketing and PR teams.
• Support creation of thought leadership assets with accurate data.

Skills

Market research

Data analysis

Survey design

B2B SaaS marketing

Project management

Client communication

Tools

Flourish

Datawrapper

Job description

Datalily is hiring a Senior Marketing Research Analyst to lead quantitative and qualitative research, turning data into compelling narratives for B2B SaaS clients. You’ll design surveys, manage data collection, analyze results, and craft insights that position clients as thought leaders.

You’ll also help develop Flowerplot for data storytelling. The role is hybrid in Framingham, MA, with 2-3 days in the office, offering opportunities to shape our growth and client partnerships while advancing