Data Platform Marketing Leader, SELECT — Remote

DoiT; Town of Texas (WI); Remote; USD 90,000 - 120,000; Full time

Benefits offered by this job

Unlimited Vacation

Flexible Working Options

Health Insurance

Parental Leave

Employee Stock Option Plan

Home Office Allowance

Professional Development Stipend

Peer Recognition Program

Job summary

A global technology company is seeking a Data Platform Marketing Manager to drive growth and pipeline for its data lake and Snowflake optimization business. This strategic role involves developing a go-to-market strategy, managing integrated marketing campaigns, and measuring revenue impact. Candidates should have 3-5 years of experience in B2B marketing, familiarity with data engineering, and a proven track record in demand generation. This position offers remote flexibility and excellent benefits.

Qualifications

• 3 to 5 years in B2B marketing, demand generation, or product marketing.
• Experience marketing to data engineering, data platform, or FinOps audiences.
• Familiarity with Snowflake, data lakes, or cloud data workloads.
• Strong strategic planning capability combined with hands-on execution.
• Demonstrated success driving pipeline growth in a technical B2B environment.
• Experience partnering closely with sales leadership.

Responsibilities

• Serve as the primary marketing lead for the SELECT / Data Platform business unit.
• Translate revenue targets and expansion goals into a unified quarterly marketing strategy.
• Define ICP segmentation across Snowflake customers, enterprise data teams, and cloud data platform operators.
• Shape economic narratives around data platform waste reduction and performance optimization.
• Centralize campaign prioritization across Growth, Content, BDR/MDR, and Creative.

Skills

B2B marketing

Demand generation

Product marketing

Strategic planning

Data-driven

Outcome-oriented

Job description

A global technology company is seeking a Data Platform Marketing Manager to drive growth and pipeline for its data lake and Snowflake optimization business. This strategic role involves developing a go-to-market strategy, managing integrated marketing campaigns, and measuring revenue impact. Candidates should have 3-5 years of experience in B2B marketing, familiarity with data engineering, and a proven track record in demand generation. This position offers remote flexibility and excellent benefits.