Data Management and BI Manager, GOC

WPP Media Limited; United States; Hybrid; USD 28,000 - 47,000; Full time

Benefits offered by this job

Life insurance

Wellness programs

Significant paid time off

Preferential partner discounts

Employee mental health awareness day

more

Job summary

WPP Media is seeking a Data Management and BI Manager to lead data provisioning, ETL pipelines, and the development of reporting databases across global teams in a remote/hybrid setup within Colombia.

You will drive Tableau/Power BI dashboards, implement QA processes, and collaborate with Marketing Intelligence teams to align metrics and data taxonomy.

Qualifications

• Bachelor’s degree in Marketing, Advertising, Economics, Computer Science, Information Systems, Business Analytics, or related field
• 3-5 years of work experience in data management, data visualization, and data analytics in marketing/media environments
• Proven experience with Alteryx for business logic design; ability to operate in Cloud environments (Azure, GCP, AWS, IBM Data Cloud Pack)
• Advanced dashboards with Tableau and/or Power BI; knowledge of Google Data Studio, Datorama, or Domo is a plus
• Experience in Cloud environments (Azure, GCP, AWS, IBM Data Cloud Pack)
• Experience with SQL or Python
• Experience with digital data from ad serving platforms, campaign tools, analytics, and paid search data sources is preferred
• Advanced English level (B2–C2)
• Strong analytical, problem-solving, and ownership mindset
• Collaborative with a partnership mindset

Responsibilities

• Collect data requirements from client teams and the Marketing Intelligence & Science team to define metrics and data logic
• Manage data provisioning and define taxonomy for the activation team
• Handle ETL processes including data retrieval, shaping, and formatting
• Oversee data cleansing and cloud environment setup (data lakes)
• Lead the build and development of custom databases on the reporting platform
• Drive strategy and development of the data visualization layer (Tableau/Power BI) for campaign monitoring and insights
• Lead automated QA processes to ensure data accuracy and timeliness

Job description

About WPP Media

WPP is the trusted growth partner for the worlds leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships - all united by ourpioneeringagentic marketing platform, WPP Open - we help clients navigate change, capture opportunity, and deliver transformational growth.

WPP Media is WPP’s AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com

At WPP Media, we believe in the power of our culture and our people. It's what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media's shared core values:

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

Role Summary and Impact

As part of the Global Operations Centre (GOC), you will work closely with teams across the United States, Europe, and Asia to deliver high-impact solutions in a collaborative, multicultural environment. We are looking for a Data management and BI Manager who will:

• Collect data requirements from client teams including the Marketing Intelligence & Science team to understand the measurement framework, the most critical metrics to implement for database build, and business logic for data stitching.
• Manage data provisioning and define the taxonomy for the activation team to implement to ease data retrieval.
• Manage the retrieving, compiling, and formatting of large volumes of data (ETL).
• Manage data cleansing and assist in the set-up of clients’ environments (Cloud infrastructure and data lakes).
• Lead the build and development of custom databases on the reporting platform.
• Drive the strategy and development of the data visualization layer of business intelligence platforms (Tableau) for insight generation for use in campaign monitoring and optimization.
• Lead the development of automated QA processes to ensure data accuracy and timeliness.

Skills and Experience

If this opportunity looks right for you, we are looking for candidates who have:

• Bachelor’s degree in Marketing, Advertising, Economics, Computer Science, Information Systems, Business Analytics, or a related field — OR equivalent professional work experience.
• 3-5 years of work experience in data management, data visualization, and data analytics, preferably in a marketing and/or media agency.
• Proven experience with Alteryx for business logic design as well as ability tooperatein Cloud environment (Azure. GCP, AWS, IBM data cloud pack).
• Advanced proficiency building dashboards with Tableau and/or Power BI ; knowledge of Google Data Studio, Datorama, or Domo is a plus.
• Experience working in Cloud environments (Azure, GCP, AWS, or IBM Data Cloud Pack).
• Experience working with SQL or Python.
• Experience with digital data from ad serving platforms (e.g., Google Campaign Manager), campaign planning tools (e.g., Prisma, Lumina, MediaOcean), website analytics (e.g., Adobe Analytics, Google Analytics), and paid search data sources (e.g., Google Ads, Marin) is strongly preferred.
• Advanced English level (B2–C2).
• Strong analytical, critical thinking, and problem-solving skills.
• Ability to thrive in a fast-paced and deadline-driven environment.
• Strong sense of accountability and ownership over deliverables.
• Collaborative with a partnership mindset.

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include access to internal learning platforms, certifications, and training sessions, life insurance, wellness programs, significant paid time off, preferential partner discounts, employee mental health awareness day, and more.

• life insurance
• wellness programs
• significant paid time offpreferential partner discounts
• employee mental health awareness day
• more

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

This position is in a Remote or Hybrid Work Modality and must be performed within Colombian territory. Only candidates residing in Colombia with a valid work permit may apply. Remote work contracts do not allow employment or relocation abroad.

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While we appreciate all applications received, only those candidates selected for an interview will be contacted.

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