Data-Driven Media Analyst: Campaign Strategy & Insights

gupta; Philadelphia (Philadelphia County); On-site; USD 70,000 - 85,000; Full time

Benefits offered by this job

Health insurance

Dental insurance

401(k) retirement plan

Job summary

Gupta Media in Philadelphia is seeking a qualified Media Analyst to join its team. The ideal candidate will have advanced skills in digital media planning and campaign management across platforms like Google Ads and Facebook Ads.

Responsibilities include managing campaigns, client communications, and analyzing performance metrics. The position offers a competitive salary range of $70,000 - $85,000 and a comprehensive benefits package including health, dental, and professional development opportunities.

Qualifications

• 2+ years experience in Digital Marketing.
• Advanced knowledge of Google Ads, Facebook Ads, and Amazon Ads.
• Ability to multi-task and prioritize workload across multiple projects.

Responsibilities

• Plan, build, and optimize campaigns across digital platforms.
• Communicate with clients via Zoom, phone, and email.
• Analyze campaign performance and make recommendations for optimization.

Skills

Digital media planning

Campaign management

Google Ads

Facebook Ads

Analytical expertise

Education

Bachelor’s degree in Marketing, Advertising, Business, Economics or related field

Tools

Google Analytics

Excel

Google Ads

Job description

Gupta Media in Philadelphia is seeking a qualified Media Analyst to join its team. The ideal candidate will have advanced skills in digital media planning and campaign management across platforms like Google Ads and Facebook Ads.

Responsibilities include managing campaigns, client communications, and analyzing performance metrics. The position offers a competitive salary range of $70,000 - $85,000 and a comprehensive benefits package including health, dental, and professional development opportunities.