Data-Driven Marketing Manager

Lucas Oil; Indianapolis (IN); On-site; USD 65,000 - 85,000; Full time

Job summary

Lucas Oil is seeking a Marketing Manager in Indianapolis to drive brand growth through innovative campaigns. The role emphasizes managing content creation, optimizing digital strategies, and boosting customer engagement. Essential skills include experience with SEO, SEM, and marketing automation.

The ideal candidate possesses a Bachelor’s degree in Marketing or Business and demonstrates strong analytical, creative, and project management skills. This full-time position offers a competitive compensation package.

Qualifications

• Proficiency in digital marketing platforms including Google Ads and Facebook Ads.
• Strong communication and copywriting skills.
• Experience in campaign management and strategy development.

Responsibilities

• Oversee the development and execution of marketing strategies to drive brand awareness.
• Collaborate with cross-functional teams and optimize digital marketing efforts.
• Create content, analyze data, and ensure messaging aligns with target audiences.

Skills

Digital marketing strategies

SEO

SEM

Social media management

Data analysis

Copywriting

Project management

Education

Bachelor’s degree in Marketing, Business, or a related field

Tools

Google Ads

Facebook Ads

Google Analytics

HubSpot

Marketo

Job description

Lucas Oil is seeking a Marketing Manager in Indianapolis to drive brand growth through innovative campaigns. The role emphasizes managing content creation, optimizing digital strategies, and boosting customer engagement. Essential skills include experience with SEO, SEM, and marketing automation.

The ideal candidate possesses a Bachelor’s degree in Marketing or Business and demonstrates strong analytical, creative, and project management skills. This full-time position offers a competitive compensation package.