Data-Driven Marketing Analyst: ROI Campaigns

First American Payments Systems; New York (NY); On-site; USD 80,000 - 98,000; Full time

Benefits offered by this job

Healthcare (Medical, Dental, Vision)

PTO and Holidays

Employer-Matched Retirement Plan

Employee Stock Purchase Plan

Short-Term and Long-Term Disability

Job summary

Deluxe is seeking Marketing Analysts for the FMCG Direct team to work with senior client management to create and execute targeted multi-channel campaigns for retail banks and expanding verticals.

There are two primary responsibilities: serve as the primary client/vendor liaison to facilitate campaigns and develop marketing materials that generate superior ROI. The role involves collaboration with design agencies, vendors, and stakeholders.

Qualifications

• Bachelor's degree required.
• Completed coursework in marketing, communications, economics, social sciences or hard sciences.

Responsibilities

• Collaborate daily with clients, design agencies, print vendors, credit bureaus, and specialists from other marketing channels.
• Drive consensus and gain approval from key decision makers across client organizations; demonstrate leadership and interpersonal communication skills.
• Assure quality and accuracy of all campaign collateral through proof approval processes, onsite checks, and data reviews.
• Assist in developing segment-tailored marketing campaigns: briefs, concepting, copywriting, layouts, photography direction, approvals, and collateral inventory management.

Skills

Interpersonal communication

Copywriting

Campaign management

Client liaison

Education

Bachelor's degree

Tools

Marketing tools

Job description

Deluxe is seeking Marketing Analysts for the FMCG Direct team to work with senior client management to create and execute targeted multi-channel campaigns for retail banks and expanding verticals.

There are two primary responsibilities: serve as the primary client/vendor liaison to facilitate campaigns and develop marketing materials that generate superior ROI. The role involves collaboration with design agencies, vendors, and stakeholders.