Data Analyst (Marketing)

Wiraa; United States; Remote; USD 44,000 - 221,000; Full time

Job summary

An established industry player is seeking a skilled Marketing Data Analyst to join their dynamic analytics team. This role offers the opportunity to work with top-tier entertainment and lifestyle brands, analyzing campaign performance and providing actionable insights. You'll collaborate with various teams to optimize marketing strategies and ensure data integrity. With remote work flexibility and a fast-paced, collaborative culture, this position is perfect for someone looking to advance their career in a vibrant environment. Join a team that values innovation and creativity in the world of marketing analytics.

Benefits

Vision insurance

401(k)

Medical insurance

Remote work flexibility

Growth opportunities

Qualifications

• 3+ years in data analytics with a focus on digital media.
• Proficient in Google Data Studio, BigQuery, SQL, and Excel.
• Strong analytical and storytelling skills.

Responsibilities

• Lead innovations in analytics and present strategic ideas.
• Conduct QA and audits of media partner and client data.
• Develop and maintain reporting dashboards and systems.

Skills

Data Analytics

Digital Media Analytics

Communication Skills

Analytical Skills

SQL

Google Ads

Excel

Education

Bachelor's Degree in a relevant field

Tools

Google Data Studio

BigQuery

Excel

Ad Platforms (DV360, Facebook Ads, etc.)

Job description

3 days ago Be among the first 25 applicants

About The Company

Allied Global Marketing is a full-service entertainment, culture, and lifestyle marketing agency known for delivering integrated, strategic campaigns that connect audiences to the experiences they love. With a global team of over 500 professionals and a network of 24 offices, Allied delivers custom marketing solutions to a diverse set of clients across film, TV, streaming, gaming, sports, and live events. Their comprehensive approach combines data-driven insights, digital expertise, and deep industry relationships to drive measurable results.

About The Company

Allied Global Marketing is a full-service entertainment, culture, and lifestyle marketing agency known for delivering integrated, strategic campaigns that connect audiences to the experiences they love. With a global team of over 500 professionals and a network of 24 offices, Allied delivers custom marketing solutions to a diverse set of clients across film, TV, streaming, gaming, sports, and live events. Their comprehensive approach combines data-driven insights, digital expertise, and deep industry relationships to drive measurable results.

About The Role

Allied Global Marketing is seeking a skilled and detail-oriented Marketing Data Analyst to join its analytics team. This role is ideal for someone with a strong foundation in digital media analytics who can independently analyze campaign performance, provide actionable insights, and communicate clearly with internal stakeholders and clients. The successful candidate will be comfortable working in a fast-paced environment and will play a key role in advancing analytical innovation within the agency.

Responsibilities

• Lead agency-wide innovations in analytics and present strategic, data-backed ideas
• Conduct ongoing QA and audits of media partner and client data to ensure accuracy
• Manage tracking across multiple marketing campaigns and advise on best actions
• Run client meetings to address technical projects, QA issues, and data integrity
• Develop and maintain reporting dashboards and automated reporting systems
• Analyze data from ad platforms and reporting tools to generate performance reports
• Collaborate with media and client teams to interpret trends and optimize campaigns
• Troubleshoot technical issues including website pixel tracking and partner data setup
• Provide strategic insights that contribute to campaign growth and client success
  
  

Qualifications

• Minimum 3 years of experience in data analytics with a focus on digital media
• Proficiency in Google Data Studio, BigQuery, SQL (basic), and Excel
• Experience with ad platforms such as Google Ads, DV360, Facebook Ads, Twitter, TikTok, Snapchat, and Campaign Manager
• Ability to extract meaningful insights and effectively communicate findings to clients
• Strong analytical and storytelling skills combining qualitative and quantitative analysis
• Excellent communication skills, both written and verbal
• Comfortable managing multiple priorities and delivering against deadlines
  
  

Benefits

• Remote work flexibility
• Opportunity to work with top-tier entertainment and lifestyle brands
• Exposure to a wide variety of marketing technologies and platforms
• Fast-paced, collaborative team culture with growth opportunities
  
  

Equal Opportunity

Allied Global Marketing is an equal opportunity employer. We are committed to creating a diverse and inclusive workplace where all individuals are treated with respect and dignity. We do not discriminate on the basis of race, color, religion, gender, sexual orientation, age, national origin, disability, veteran status, or any other legally protected status. We also consider qualified applicants with criminal histories, consistent with legal requirements.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Analyst

• Industries

  Technology, Information and Internet

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Inferred from the description for this job

Vision insurance

401(k)

Medical insurance

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