DashPass Benefits Marketing – Associate Manager

DoorDash; New York (NY); On-site; USD 108,800 - 160,000; Full time

Job summary

DoorDash is seeking a strategic, data‑driven marketer to grow its consumer marketplace. You will help develop and launch DashPass benefits, shaping member value propositions and driving engagement across product, analytics, and CRM teams.

You’ll design go‑to‑market plans, run experiments to validate messaging, and monitor performance to inform improvements and new opportunities. This role emphasizes early‑stage initiatives with high impact.

Qualifications

• 3–5 years of experience in consumer marketing, product marketing, growth marketing, lifecycle marketing, or a related field.
• Experience translating insights into marketing recommendations and action plans.
• Experience supporting product or feature launches and integrated campaigns.

Responsibilities

• Develop and launch DashPass benefits and member experiences to boost adoption and retention.
• Collaborate with Product, Strategy, Analytics, and CRM to translate insights into value propositions.
• Create go-to-market plans for new features including messaging, launch strategy, and measurement.
• Design experiments to validate messaging and drive adoption post-launch.
• Monitor campaign performance and identify opportunities for improvement.
• Coordinate with Marketing, Product, Creative, CRM, and Operations to deliver high-quality launches.

Skills

Consumer marketing

Growth marketing

Lifecycle marketing

Marketing strategy

Cross-functional collaboration

Data-driven

Education

Bachelor’s degree

Job description

DoorDash is seeking a strategic, data‑driven marketer to grow its consumer marketplace. You will help develop and launch DashPass benefits, shaping member value propositions and driving engagement across product, analytics, and CRM teams.

You’ll design go‑to‑market plans, run experiments to validate messaging, and monitor performance to inform improvements and new opportunities. This role emphasizes early‑stage initiatives with high impact.