Integrated Marketing Manager, DashPass Benefits

DoorDash; Austin (TX); On-site; USD 96,000 - 160,000; Full time

Job summary

DoorDash seeks a strategic, entrepreneurial marketer to grow DashPass within its Consumer Integrated Marketing team. You will work at the intersection of growth, brand, product, and operations to develop integrated marketing strategies for our consumer business at DoorDash.

Reporting to the DashPass Retention & Member Experience Marketing Lead, you will help identify customer needs, craft compelling member value propositions, and bring new benefits to market with thoughtful go-to-market planning

Qualifications

• 3–5 years of experience in consumer marketing, product marketing, growth marketing, lifecycle marketing, or a related field.
• Bachelor's degree or equivalent experience.
• Ability to translate customer insights into actionable marketing recommendations.
• Analytical, organized, and capable of balancing strategy with hands-on execution.

Responsibilities

• Help develop and launch new DashPass benefits and member experiences that increase adoption and retention.
• Partner with Product, Strategy & Operations, and Analytics to translate insights into value propositions.
• Build integrated go-to-market plans for new features and benefits, including positioning and launch strategy.
• Design and execute experiments to validate messaging and drive adoption.
• Monitor member behavior and campaign performance to identify improvements and opportunities.
• Collaborate across Marketing, Product, Creative, CRM, and Operations to deliver quality launches.
• Stay informed on trends and opportunities to deliver greater member value.

Job description

DoorDash seeks a strategic, entrepreneurial marketer to grow DashPass within its Consumer Integrated Marketing team. You will work at the intersection of growth, brand, product, and operations to develop integrated marketing strategies for our consumer business at DoorDash.

Reporting to the DashPass Retention & Member Experience Marketing Lead, you will help identify customer needs, craft compelling member value propositions, and bring new benefits to market with thoughtful go-to-market planning