Customer Research Analyst (REMOTE)

Abercrombie & Fitch Co.; Columbus (OH); Remote; USD 60,000 - 100,000; Full time

Job summary

An established industry player is seeking a Customer Research Analyst to join their remote team. This role is pivotal in designing and implementing customer research initiatives that drive insights into customer preferences and behaviors. The ideal candidate will leverage their analytical skills and experience in both quantitative and qualitative research to influence strategic business decisions. Collaborating across teams, you will craft compelling narratives that resonate with stakeholders, ensuring customer insights are at the forefront of brand strategies. If you are passionate about understanding customer needs and enjoy working in a dynamic environment, this opportunity is perfect for you.

Benefits

Competitive compensation

Health insurance

Paid time off

Flexible work options

Employee discounts

Career advancement opportunities

Qualifications

• 4-5 years in customer/marketing research or related roles.
• Experience with advanced quantitative methods and qualitative sessions.

Responsibilities

• Executing primary research initiatives and delivering impactful reports.
• Influencing business decisions based on customer insights.

Skills

Customer Research

Analytical Skills

Communication Skills

Project Management

Quantitative Research Methods

Qualitative Research Methods

Education

4-year college degree

Tools

Qualtrics

Alchemer

MS Office

Job description

Get AI-powered advice on this job and more exclusive features.

Job Description

At Abercrombie & Fitch, the Customer Research Analyst is a remote role that serves as an in-house resource for brand and business partners. A key advocate for the customer, this role is accountable for the design and implementation of robust customer research to gather valuable insights on customer values, attitudes, and preferences. Close collaboration with cross-functional teams ensures that customer insights are effectively incorporated into brand strategies and business decision-making. The ideal candidate will have a deep understanding of the fashion retail industry, exceptional analytical capabilities, as well as verbal and written communication skills. Additionally, a passion for delivering clear, compelling, data-driven, insights-rich narratives to inspire business action is essential.

Responsibilities

• Executing primary research initiatives including writing briefs, programming surveys, moderating research engagements, synthesizing actions/recommendations, and delivering impactful reports.
• Influencing business decisions based on customer insights from primary and secondary research.
• Collaborating with analytics and insights teams to craft a comprehensive customer narrative for internal stakeholders.
• Contributing to the evolution of the Customer Insights discipline, especially regarding new research technologies and techniques.
• Additional tasks may include managing research communities, project management, recruiting, report cataloging, and brand health tracking.

Qualifications

• 4-year college degree or equivalent experience.
• 4-5 years in customer/marketing research or related roles.
• 2+ years conducting primary quantitative and qualitative research using panels, survey platforms (e.g., Qualtrics, Alchemer), and MS Office tools.
• Methodological expertise with a strong ability to tell cohesive, actionable stories.
• Experience with advanced quantitative methods such as segmentation, Max/Diff, Conjoint, and longitudinal tracking; comfortable moderating qualitative sessions like focus groups and IDIs.
• Proven ability to independently manage projects and collaborate across various organizational levels.
• Excellent communication skills, both verbal and written.
• Deep empathy for customers and team goals.
• Willingness to travel quarterly domestically.
• Experience in retail/eCommerce preferred.

Company Overview

Abercrombie & Fitch Co. is a global, digitally focused omnichannel retailer of apparel and accessories for kids through millennials, with brands including Abercrombie & Fitch, YPB, abercrombie kids, Hollister, and Gilly Hicks. The company operates over 750 stores worldwide and e-commerce sites.

Benefits & Perks

Our benefits include competitive compensation, incentive programs, health insurance, paid time off, flexible work options, employee discounts, career advancement opportunities, and more.

Additional Information

We are an equal opportunity employer. This role is remote across the U.S., with compensation ranges to be specified based on various factors.