Customer Insights Analyst

Jersey Mike's Subs; United States; On-site; USD 85,000 - 115,000; Full time

Job summary

Jersey Mike’s Subs in the United States seeks a Customer Insights Analyst to transform first-party customer data into actionable insights that drive business growth. You will own reporting and dashboard development, partnering across BI, CRM, Marketing, Strategy and Finance to influence customer decisions across the lifecycle.

The ideal candidate has strong SQL skills, experience with Power BI or Tableau, and an analytic mindset focused on turning data into strategic action that enhances

Qualifications

• 3–6 years in Customer Insights or related analytics.
• Advanced SQL with large relational databases.
• Experience building dashboards in Power BI or Tableau.
• Strong written and verbal communication for data storytelling.

Responsibilities

• Build and enhance recurring customer reporting.
• Develop scalable dashboards for KPIs like acquisition, retention, frequency, spend, loyalty, and lifetime value.
• Analyze large-scale customer datasets to uncover trends and opportunities.
• Collaborate with BI, CRM, Marketing, Strategy and Finance to measure campaigns and measure customer engagement.
• Translate analyses into actionable recommendations for business leaders.

Skills

SQL

Customer insights

Dashboards

Statistical methods

Communication

Tools

Power BI

Tableau

Relational databases

Job description

Jersey Mike’s is a fast-casual sub sandwich franchise with over 3,300 locations nationwide, offering fresh sliced subs, grilled-to-order and freshly baked bread. Established in 1956, the company is committed to providing delicious food made with premium ingredients and giving back to the communities it serves. Jersey Mike’s was ranked #1 in 2026 America’s top franchises by Entrepreneur Magazine and earned recognition in Nation’s Restaurant News, highlighting its rapid growth and dedication. With a history of philanthropy, the brand gives back through initiatives like its Annual Day of Giving and has raised millions for local charities. Jersey Mike’s is driven by its commitment to quality, community, and making a difference.

Position Summary

The Customer Insights Analyst will play a critical role in building Jersey Mike's customer intelligence capabilities by transforming first-party customer data into actionable insights that drive business growth. Reporting to the Director of Customer Insights, in this role you will establish and evolve customer intelligence capabilities. You’ll leverage customer transactional, loyalty, and behavioral data to uncover trends, identify opportunities, and deepen understanding of our customers. The ideal candidate is a highly curious, self-motivated analyst who thrives on exploring data, asking the right questions, and uncovering meaningful insights that go beyond the numbers. This person will own customer reporting and dashboard development, perform advanced analytical analyses using SQL and statistical techniques, and partner closely with Business Intelligence, CRM, Media, Marketing, Strategy, and Finance teams to influence decisions across the customer lifecycle.

Key Responsibilities

Customer Analytics & Reporting

• Build, own, and continuously enhance recurring customer reporting that provides visibility into key customer health metrics and business performance.
• Develop scalable dashboards that monitor customer acquisition, retention, frequency, spend, loyalty engagement, customer lifetime value, and other key customer KPIs.
• Leverage first-party customer data to identify emerging trends, opportunities, and risks across the customer lifecycle.
• Translate complex analyses into concise, actionable recommendations for business leaders.

Data Analysis

• Analyze large-scale customer transaction, loyalty, and behavioral datasets to uncover insights into customer acquisition, retention, purchasing behavior, and lifetime value.
• Perform exploratory analyses to identify customer behaviors, segments, migration patterns, purchasing trends, and opportunities for growth.
• Apply statistical techniques—including regression analysis, driver analysis, correlation analysis, significance testing, trend analysis, and other foundational analytical methods—to uncover meaningful insights and quantify relationships within customer data.

Cross-Functional Partnership

• Partner closely with the Business Intelligence team to understand the customer data ecosystem, data models, and evolving data platform capabilities.
• Collaborate with Marketing, including CRM and Media teams, to measure campaign performance, customer engagement, loyalty effectiveness, and audience behavior, helping optimize customer acquisition, retention, and lifetime value.
• Support Strategy and Finance with customer trend analyses, growth opportunities, performance measurement and strategic business initiatives.

Insight Generation

• Identify the key drivers of customer behavior and business performance using rigorous quantitative analysis.
• Explore complex datasets to uncover meaningful patterns, relationships, and opportunities that may not be immediately apparent.
• Synthesize multiple data sources into clear, actionable insights that answer both the "what" and the "why" behind customer trends.
• Help establish best practices for customer analytics and reporting as the Customer Insights function continues to grow.

Qualifications

• 3–6 years of experience in Customer Insights, Consumer Insights, Business Intelligence, Marketing Analytics, or a related analytical role.
• Advanced SQL skills with demonstrated experience querying large relational databases.
• Experience analyzing customer-level transaction, loyalty, CRM, or behavioral data to generate actionable business insights.
• Working knowledge of statistical methods commonly used in customer analytics, including regression analysis, driver analysis, correlation analysis, hypothesis testing, significance testing, and trend analysis.
• Experience building, owning, and maintaining dashboards and recurring reporting using Power BI, Tableau, or similar visualization platforms.
• Strong analytical and problem-solving skills with exceptional attention to detail.
• Excellent written and verbal communication skills with the ability to translate complex analyses into clear, compelling business insights for technical and non-technical audiences.

Jersey Mike’s is an equal employment opportunity employer. Applicants who need reasonable accommodations due to disability to assist with the application process should contact the Human Resource Department.