Customer Data Enablement Specialist

Ozark Services, Inc; United States; On-site; USD 90,000 - 130,000; Full time

Benefits offered by this job

Competitive Wages

Paid Time Off

Stock Purchase Plan & 401k

Medical, Dental, Vision Insurance

Wellbeing Programs

Tuition Assistance

Career Growth Opportunities

Job summary

O’Reilly Auto Parts is seeking a Customer Data Enablement Specialist to turn customer data into a trusted resource for activation and personalization across the journey. You’ll support consent management, data readiness, and CDP operations while ensuring privacy and governance standards are met.

You will partner with Legal, Risk, Marketing, and product teams to translate data needs into actionable requests and help maintain data quality.

Qualifications

• Bachelor’s degree required in marketing, data analytics, CS, IS, business admin, or related field.
• 4+ years in marketing analytics, BI, data analytics, data governance or related area.
• Experience with Customer Data Platforms or similar tools is a plus.
• Strong data analysis, reporting, and dashboard development skills.
• Knowledge of data standards and process improvement.

Responsibilities

• Support day-to-day consent management activities across teams.
• Apply privacy standards and escalate compliance concerns for review.
• Maintain consent records and support audits.
• Translate business data needs into clear requests for delivery.
• Prioritize customer data requests by tracking status and impact.
• Build and maintain customer segments in the CDP.
• Prepare audiences for activation across multiple channels.
• Support data readiness and pipelines for CDP and marketing tech.
• Document requests and project status with product teams.
• Identify and address data quality issues with stewards.
• Coordinate with vendors and internal partners on delivery timelines.
• Assist with ad hoc analyses to support decisions.

Skills

Data analytics

Marketing analytics

Business intelligence

Data governance

Project management

SQL

Data pipelines

Data quality

Communication

Collaboration

Education

Bachelor’s degree in Marketing, Data Analytics, Computer Science, Information Systems, Business Administration, or a related field

Tools

Uniphore

Hightouch

Adobe Experience Platform

Reltio

Informatica

Snowflake

BigQuery

Job description

The Customer Data Enablement Specliast helps turn customer data into a trusted, usable resource that supports audience activation and responsible personalization across the customer journey. This role supports day-to-day customer data enablement and readiness by following established standards, operating practices, and guardrails that improve data usability across various teams while helping maintain compliance with applicable privacy and communication requirements.

ESSENTIAL JOB FUNCTIONS

• Support day-to-day consent management activities in partnership with Legal, Risk Compliance, Information Security, Marketing, and other channel owners.
• Apply established privacy and communication standards and escalated potential compliance concerns for review.
• Maintain consent and opt-out records and support related audits and documentation.
• Partner with business teams to understand customer data needs and translate them into clear, actionable requests.
• Support the manager in prioritizing customer data requests by tracking status, impact, dependencies, and progress.
• Build and maintain customer segments in the Customer Data Platform based on approved business needs.
• Prepare and validate customer audiences for activation across marketing, digital, store, and customer service channels.
• Support customer data readiness and data pipelines for the Customer Data Platform and related marketing technology.
• Serve as a point of contact between product teams and business users by documenting requests, requirements, and project status.
• Partner with Customer Data Stewards and senior team members to identify and address data quality issues.
• Coordinate with vendors and internal partners to track deliverables and address issues or delays.
• Support special projects and ad hoc analyses that provide insights for business decision-making, as assigned by the manager or senior leadership.

SKILLS/EDUCATION/EXPERIENCE REQUIRED

• Bachelor’s degree in Marketing, Data Analytics, Computer Science, Information Systems, Business Administration, or a related field.
• Four or more years of related work in marketing analytics, business intelligence, data analytics, data governance, product management, or a related area.
• Working knowledge of Customer Data Platforms such as Uniphore, Hightouch, Adobe Experience Platform, or similar platforms.
• Knowledge of journey-building, analytics, and Master Data Management tools such as Reltio or Informatica.
• Strong data analysis and interpretation skills.
• Proficiency with tracking tags, data extraction, reporting, and dashboard development.
• Strong analytical and problem-solving skills with a focus on data quality and process improvement.
• Knowledge of business requirements, process documentation, and data standards.
• Strong project management and organizational skills.
• Excellent written and verbal communication skills.
• Strong interpersonal skills with a collaborative, team-oriented approach.
• Proactive, accountable, and committed to continuous improvement.

DESIRED

• Knowledge of retail customer, marketing, digital commerce, and operational metrics.
• Proficiency with SQL and cloud data warehouses such as Snowflake or BigQuery.
• Working knowledge of data modeling, data pipelines, and database reporting.
• Background in system testing, requirements validation, or quality assurance.
• Knowledge of data protection and responsible data-use practices.
• Automotive or automotive aftermarket knowledge.

O’Reilly Auto Parts has a proven track record of growth and stability. O’Reilly is full of successful career stories and believes in a strong promote-from-within philosophy, encouraging you to grow your career along with the organization.

Total Compensation Package

• Competitive Wages & Paid Time Off
• Stock Purchase Plan & 401k with Employer Contributions
• Starting Day One Medical, Dental, & Vision Insurance with Optional Flexible Spending Account (FSA)
• Team Member Health/Wellbeing Programs
• Tuition Educational Assistance Programs
• Opportunities for Career Growth

O’Reilly Auto Parts is an equal opportunity employer. The Company does not discriminate on the basis of race, religion, color, national origin or ancestry (including immigration status or citizenship), sex, sexual orientation, gender identity, pregnancy (including childbirth, lactation, and related medical conditions,) age (40 and over), veteran status, uniformed service member status, physical or mental disability, genetic information (including testing or characteristics) or another protected status as defined by local, state, or federal law, as applicable. Qualified individuals with a disability may be entitled to reasonable accommodation under the Americans with Disabilities Act.

If you require a reasonable accommodation during the application or employment process, please send an email to: [e-mail] or call 417-862-2674, ext. 68901, and provide your requested accommodation, and position details.

Your first job at O’Reilly Auto Parts is just the beginning! From a comprehensive benefits and compensation package to a rewarding and positive work environment, your leaders will support you and foster your development so you can grow with the company. Our promote-from-within philosophy means our top leaders worked their way up – and you can, too. Learn more about our culture, benefits, and history at oreillyauto.com/careers.