Customer Advocacy Marketing Manager

Bazeta; United States; Remote; USD 90,000 - 124,000; Full time

Job summary

AlphaSense in the United States is seeking a Customer Advocacy Marketing Manager to own strategy and production of customer proof-point content — case studies, quotes, logos, and reviews across G2, Gartner Peer Insights, and TrustRadius.

You will manage on-site content capture at flagship events, lead vendor relationships and budget, and drive end-to-end workflows from sourcing to legal approval, partnering with Sales, CS, Product Marketing, and Legal.

Qualifications

• 5+ years of experience in customer marketing, content marketing, or marketing operations.

Responsibilities

• Define and execute the proof-point content strategy, including case studies, quotes, and testimonials.
• Oversee the customer review programs across platforms such as G2, Gartner Peer Insights, and TrustRadius.
• Lead on-site logo usage compliance and customer awards program.
• Coordinate end-to-end workflow from sourcing through legal approval and publishing.
• Manage on-site event content capture and sign-off with stakeholders.

Skills

Content marketing

Customer marketing

Strategic planning

Vendor management

Tools

Gong

Peerbound

Salesforce

Job description

# Customer Advocacy Marketing ManagerUnited States2 hours agoID 5028253Price on request## DetailsEmployment type: Full-timeRemote: YesCompany: AlphaSenseLevel: Director## DescriptionAbout AlphaSense : AlphaSense is the AI platform redefining market intelligence and workflow orchestration, trusted by thousands of leading organizations to drive faster, more confident decisions in business and finance. The platform combines domain-specific AI with a vast content universe of over 500 million premium business documents — including equity research, earnings calls, expert interviews, filings, news, and internal proprietary content. Purpose-built for speed, accuracy, and enterprise-grade security, AlphaSense helps teams extract critical insights, uncover market-moving trends, and automate complex workflows with high-quality outputs. With AI solutions like Generative Search, Generative Grid, and Deep Research, AlphaSense delivers the clarity and depth professionals need to navigate complexity and obtain accurate, real-time information quickly. For more information, visit www.alpha-sense.com . Come join us. About the Role: The Customer Advocacy Marketing Manager owns both the strategy and scaled production of customer proof-point content: case studies, customer quotes and testimonials, logo usage and compliance, and the customer reviews program (G2, Gartner Peer Insights, TrustRadius). This role also owns the Customer Awards program, on-site customer content capture (video/filming) at flagship events, and the review-platform vendor relationships and budget. The ideal candidate can set a proof-point content roadmap and prioritize it against business impact, not just execute a queue — while also running a high-volume content operation end-to-end, from sourcing through legal and customer approval. This role partners closely with our Senior Manager who owns high-touch programs like our CAB, Executive Sponsorship, RKO, and customer community. Who You Are: • 5+ years of experience in customer marketing, content marketing, or marketing operations, with demonstrated ownership of both strategy and execution. • Proven track record of setting a content roadmap and prioritizing initiatives against business impact, not just delivering against an intake queue. • Proven track record of owning content projects end-to-end, including legal/compliance coordination. • Experience owning vendor relationships and budget, ideally for review-generation or reference platforms. • Strong written communication skills and an eye for turning customer insight into compelling assets. • Experience with CRM systems (e.g., Salesforce) and content intelligence tools (e.g., Peerbound, Gong) preferred. • Comfortable managing on-site logistics for large customer-facing events. What You’ll Do: Strategy & Prioritization • Define the annual case study and proof-point content roadmap in partnership with Product Marketing, aligned to revenue and pipeline priorities. • Determine which customer stories, quotes, and proof points to pursue based on expected pipeline, bookings, and adoption impact, rather than a first-in-first-out intake queue. Content Production • Own the scaled creation and end-to-end delivery of customer content — quotes, testimonials, and case studies — from sourcing through legal and customer approval. • Use tools like Peerbound to transform customer insights from Gong calls into approved, actionable content at scale. • Own the creation and promotion of customer spotlights. • Manage updates to existing case studies and customer stories as messaging and strategy evolve. Customer Reviews & Platform Ownership • Own the customer reference database and the review-generation program across platforms including G2, Gartner Peer Insights, and TrustRadius. • Own vendor relationships and budget for review platforms, including contract renewals and spend decisions. Logo Management • Own the end-to-end process for customer logo usage, ensuring adherence to contract terms and legal/brand compliance. Customer Awards Program • Own the customer awards program on a recurring annual cadence: nominee sourcing, winner selection coordination, winner notification, awards production, and integration into the event schedule. Event Content Capture • Own on-site video filming and customer engagement logistics at flagship events, including building the customer filming schedule and securing signed participation agreements ahead of the event. Workflow & Operations • Own and continuously refine the end-to-end content workflow, from intake to publication. • Project manage creation, review, and approval processes for all customer proof-point assets. Reporting & Analysis • Track and report on the performance and business impact of proof-point content (pipeline, bookings, adoption influence). • Deliver regular reporting to stakeholders and feed the consolidated advocacy narrative owned by the Advocacy Programs Senior Manager. Stakeholder Communication • • Maintain proactive communication with Sales, CS, Product Marketing, and Legal. • Serve as the point of contact and escalation path for each owned initiative; surface project risks before they affect a deadline. For base compensation, we set standard ranges for all roles based on function and level benchmarked against similar stage growth companies and internal comparables. In order to be compliant with local legislation, as well as to provide greater transparency to candidates, we share salary ranges on all job postings regardless of desired hiring location. Final offer amounts are determined by multiple factors including candidate experience/expertise and may vary from the amounts listed below. You may also be offered a performance-based bonus, equity, and a generous benefits program. Base Compensation Range $90,000—$124,000 USD... Source: Jobicy (https://jobicy.com/jobs/159144-customer-advocacy-marketing-manager)This listing comes from a partner feed. Apply on the source website.