Culture-Forward Art Director for Bold Brand Campaigns

PepsiCo Inc.; Austin (TX); Sur place; USD 111 000 - 185 000; Plein temps

Avantages offerts par ce poste

Medical benefits

Dental

Vision

Disability insurance

401(k)

Life insurance

EAP

Paid time off

Parental leave

Résumé du poste

PepsiCo Inc. in Austin, TX seeks an Art Director to translate culture into poppi’s next visual moment.

Reporting to the Creative Director, you’ll lead and execute the brand’s visual identity across digital, social, and IRL touchpoints—concepting, designing, and delivering elevated campaigns for a packed flavor-launch calendar. This role blends strategy and hands-on craft; you’ll shape 360 campaign narratives, mentor freelancers, and collaborate with Brand Marketing, Social, and Influencer teams

Qualifications

• Associate's degree in related field (Fine Arts, Graphic Design, etc.).
• 4–6 years of art direction/design experience in fast-moving, social-first environments.
• Strong portfolio showing conceptual thinking and hands-on execution.
• Deep fluency in social platforms, influencer culture and internet trends.
• Experience managing freelancers/vendors and mentoring junior talent.

Responsabilités

• Art direction and campaign identity development across platforms.
• Design and production of assets for social, e-commerce, influencer, and email (static and motion).
• Lead color, typography, and layout decisions for campaigns.
• Collaborate with Creative Leadership to translate brand vision into cohesive campaigns.
• Supervise 1–2 direct reports and guide external vendors.

Connaissances

Strong typography

Layout

Design fundamentals

Presentation skills

Collaboration

Adaptability

Leadership potential

Motion design

Formation

Associate's Degree in related field

Outils

Adobe Creative Suite

Photoshop

Illustrator

Figma

Asana

Microsoft Office

Description du poste

PepsiCo Inc. in Austin, TX seeks an Art Director to translate culture into poppi’s next visual moment.

Reporting to the Creative Director, you’ll lead and execute the brand’s visual identity across digital, social, and IRL touchpoints—concepting, designing, and delivering elevated campaigns for a packed flavor-launch calendar. This role blends strategy and hands-on craft; you’ll shape 360 campaign narratives, mentor freelancers, and collaborate with Brand Marketing, Social, and Influencer teams