Culinary Marketing Lead & Creative Strategist

Miskiri Hospitality Group; Baltimore (MD); On-site; USD 45,000 - 65,000; Full time

Benefits offered by this job

Competitive salary

Health insurance

Dental insurance

Vision insurance

Professional development

Employee discounts

Job summary

Miskiri Hospitality Group is seeking a dynamic Marketing Coordinator to oversee development and execution of marketing initiatives across our restaurant brands. The role blends strategy, branding, and hands-on content creation to boost visibility and customer engagement in a vibrant culinary environment.

You will manage campaigns, guide creative direction, collaborate with chefs and operations, and drive seasonal promotions and events, shaping the tone and visuals of all marketing materials.

Responsibilities

• Strategic Planning: Market research, define target audience personas, set marketing goals.
• Brand Management: Maintain brand consistency across locations, create guidelines, monitor reputation.
• Digital Marketing: Optimize website for UX/SEO, manage social media calendars and newsletters.
• Content Creation: Produce blog posts, social media content, videos, and promotional materials.
• Promotional Campaigns: Plan seasonal campaigns, loyalty programs, and events.
• Advertising: Plan media channels and oversee ad creative.
• Analytics and Reporting: Track KPIs and prepare regular performance reports.
• Collaboration and Team Management: Work with culinary and operations teams to align promotions.

Job description

Miskiri Hospitality Group is seeking a dynamic Marketing Coordinator to oversee development and execution of marketing initiatives across our restaurant brands. The role blends strategy, branding, and hands-on content creation to boost visibility and customer engagement in a vibrant culinary environment.

You will manage campaigns, guide creative direction, collaborate with chefs and operations, and drive seasonal promotions and events, shaping the tone and visuals of all marketing materials.