CTV/OTT Media Planner for APAC Growth — Freelance

Bridget Mascolo; New York (NY); On-site; USD 56,000 - 63,000; Full time

Job summary

24 Seven Talent is seeking a Media Planner to support paid media campaigns across CTV/OTT with a focus on APAC-aligned audiences. This freelance role involves campaign execution, performance analysis and cross-functional collaboration.

You will coordinate with partners and regional teams, ensuring on-time launches with proper attribution, while monitoring performance and providing insights. StrongExcel and PowerPoint skills are essential.

Qualifications

• Minimum 2 years in media planning and paid digital media.
• Experience optimizing CPA/ROAS in lower-funnel campaigns.
• Knowledge of media terminology, testing and measurement practices.
• Advanced Excel skills and experience handling large datasets.
• Ability to create executive-ready PowerPoint presentations.
• Strong project management, communication, organizational and relationship-building skills.
• Bachelor’s degree in Business, Analytics, Marketing, Communications or Advertising, or equivalent professional experience.
• Ability to manage competing priorities and handle confidential information discreetly.

Responsibilities

• Support paid media planning and execution across device platforms, including Amazon Fire TV, Roku and Samsung.
• Coordinate with external partners and regional marketing teams in markets including Japan, Australia and Korea.
• Help campaigns launch on time with appropriate attribution tracking.
• Monitor performance, evaluate results against KPIs and share actionable insights.
• Track budgets and media plan changes, support reconciliation and prepare campaign reports.
• Partner with testing, programmatic media, strategy and creative teams to develop recommendations.

Skills

Media planning

Performance marketing

Media terminology

Project management

Communication

Relationship-building

OTT/CTV buying

International media buying

Education

Bachelor's degree in Business, Analytics, Marketing, Communications or Advertising, or equivalent

Tools

Excel

PowerPoint

Google Ads

DV360

Yahoo DSP

Amazon Ads

Kochava

Job description

24 Seven Talent is seeking a Media Planner to support paid media campaigns across CTV/OTT with a focus on APAC-aligned audiences. This freelance role involves campaign execution, performance analysis and cross-functional collaboration.

You will coordinate with partners and regional teams, ensuring on-time launches with proper attribution, while monitoring performance and providing insights. StrongExcel and PowerPoint skills are essential.