Cross-Channel Marketing Measurement Architect

Trend Capital Holdings, Inc.; Vancouver (WA); Remote; USD 90,000 - 120,000; Full time

Job summary

Trend Capital Holdings, Inc. is seeking an experienced marketing measurement and attribution expert. The ideal candidate will design and maintain a comprehensive marketing measurement ecosystem, connecting fragmented data and providing actionable insights into brand growth across all customer touchpoints.

This strategic role requires building advanced tracking infrastructure and ensuring accurate multi-channel attribution. The successful candidate will have a minimum of 4 years of experience in developing marketing frameworks for major consumer brands, alongside deep expertise in analytics tools.

Qualifications

• 4+ years proven experience building marketing measurement frameworks for large consumer brands.
• Deep understanding of attribution modeling and marketing analytics.
• Strong understanding of multi million dollar advertising budgets.

Responsibilities

• Design and implement a complete cross channel marketing measurement strategy.
• Architect the company’s tracking infrastructure and implement modern measurement technologies.
• Measure and report brand growth on a weekly, monthly, quarterly, and yearly basis.

Skills

Attribution modeling

Marketing analytics

Google Tag Manager

Google Analytics 4

Data-driven insights

Cross-device measurement

Tools

Google Tag Manager

Google Analytics 4

BigQuery

Job description

Trend Capital Holdings, Inc. is seeking an experienced marketing measurement and attribution expert. The ideal candidate will design and maintain a comprehensive marketing measurement ecosystem, connecting fragmented data and providing actionable insights into brand growth across all customer touchpoints.

This strategic role requires building advanced tracking infrastructure and ensuring accurate multi-channel attribution. The successful candidate will have a minimum of 4 years of experience in developing marketing frameworks for major consumer brands, alongside deep expertise in analytics tools.