CRM Strategist (Contract) >>

CHAMP Digital; Newton (MA); On-site; USD 65,000 - 105,000; Full time

Job summary

CHAMP Digital is seeking a CRM Specialist who designs end-to-end customer journeys across Email and SMS. You will integrate Klaviyo, HubSpot, and Alpine IQ to craft personalized campaigns and automated flows.

You will design mobile-responsive templates in Figma, write persuasive copy, and present ROI to clients. The role emphasizes AI-enabled personalization and rapid optimization.

Qualifications

• Expert-level knowledge of CRM/ESP platforms (Klaviyo, Alpine IQ, HubSpot)
• Proficiency with Figma, Adobe Creative Suite, Canva for templates
• Strong analytics and KPI reporting skills
• Copywriting and content strategy for Email and SMS
• Ability to design automated customer journeys and lifecycle flows
• Comfort presenting to clients and translating data into insights

Responsibilities

• Conceptualize, write, design, and deploy Email and SMS campaigns.
• Build and optimize lifecycle flows across Klaviyo, HubSpot, Alpine IQ.
• Create mobile-responsive templates in Figma aligned with brand identities.
• Write compelling copy for Email and SMS formats.
• Leverage AI tools for personalization, testing, and automation.
• Present strategies to clients and translate data into actionable insights.
• Pull metrics, build reports, and demonstrate ROI.

Skills

CRM/ESP mastery

Design

Analytics

Content strategy

AI integration

Client leadership

Tools

Klaviyo

HubSpot

Alpine IQ

Figma

Adobe Creative Suite

Canva

Job description

We are looking for a powerhouse CRM Specialist who sits at the intersection of data-driven logic and high-end creative execution. You aren't just “sending emails”—you are architecting the entire customer journey. The ideal candidate can jump into Figma to design a sleek layout, write the persuasive copy that drives clicks, build out complex automated flows in Klaviyo or HubSpot, and then jump on a video call to walk a client through the ROI of the campaign. You should be someone who views AI as a teammate, using it to scale personalization and efficiency. This position is contract but can evolve to a full time position.

What You'll Be Doing

• End-to-End Campaign Management: Conceptualize, write, design, and deploy high-performing Email and SMS campaigns.
• Lifecycle Architecture: Build and optimize sophisticated “logic flows” (welcome series, abandoned carts, win-backs, and loyalty loops) across platforms like Klaviyo, HubSpot, and AIQ (Alpine IQ).
• Creative Execution: Use design software like Figma to create visually stunning, mobile-responsive templates that align with brand identities.
• Content Strategy: Write compelling, high-conversion copy for both Email and SMS formats.
• AI Integration: Leverage AI tools for predictive analytics, copy testing, and workflow automation to keep us ahead of the curve.
• Client Leadership: Serve as the face of CRM during client meetings, presenting strategies and translating complex data into actionable insights.
• Reporting & ROI: Own the numbers. You will pull metrics, build reports, and prove the value of your efforts through clear attribution and revenue growth.

Your Technical Toolkit

• CRM/ESP Mastery: Expert-level knowledge of Alpine IQ, Klaviyo, and other email software is a must.
• Design: Proficiency in Figma, Adobe Creative Suite, and Canva (you should be comfortable building from scratch, not just editing text).
• Analytics: Ability to navigate dashboards, perform A/B testing, and report on KPIs.

Who You Are

• A “Full-Stack” Marketer: You don’t need to wait for a designer or a copywriter to get a campaign out the door.
• A Logic Puzzle Solver: You love digging into the “if/then” triggers of a complex customer journey.
• An Expert Communicator: You are polished, professional, and comfortable defending your strategy to stakeholders or clients.
• Data-Obsessed: You don’t just report numbers; you find the story within them to improve the next campaign.