CRM Operations Lead for Admissions Campaigns

University of Maine; Orono (ME); On-site; USD 55,000 - 64,000; Full time

Benefits offered by this job

Tuition benefits

Comprehensive insurance coverage

Retirement plan options

Job summary

University of Maine in Orono is seeking a CRM Operations professional to support new student enrollment by configuring and tracking campaigns in Salesforce and TargetX. The role encompasses data monitoring across inquiry and counselor territory data, and imports, with back-up support for PeopleSoft data extractions.

The position collaborates with Admissions, Admissions Operations, and Marketing & Communications to ensure timely, accurate communications and data integrity.

Qualifications

• Bachelor’s degree and experience with large administrative databases.
• Strong written and oral communication skills.
• Recent and demonstrated experience with query writing and email campaigns (drip campaigns).
• Ability to work with multiple projects and deadlines simultaneously.
• Demonstrated ability to work independently and in collaborative teams.
• Experience scripting in Microsoft Excel or Google Sheets; CRM experience; SQL and HTML knowledge.

Responsibilities

• Configure and track communication campaigns in Salesforce and TargetX environments.
• Monitor inquiry data, counselor territory data, and data imports.
• Serve as backup for PeopleSoft data extractions when needed.
• Collaborate with Admissions, Admissions Operations, and Marketing & Communications teams.

Skills

CRM experience

SQL

HTML

Excel/Google Sheets scripting

Campaign management

Multitasking

Education

Bachelor’s degree

Master’s degree (preferred)

Tools

Salesforce

TargetX

PeopleSoft

Power BI (optional)

Job description

University of Maine in Orono is seeking a CRM Operations professional to support new student enrollment by configuring and tracking campaigns in Salesforce and TargetX. The role encompasses data monitoring across inquiry and counselor territory data, and imports, with back-up support for PeopleSoft data extractions.

The position collaborates with Admissions, Admissions Operations, and Marketing & Communications to ensure timely, accurate communications and data integrity.