CRM Marketing Intern: Subscriber Engagement (NYC)

Dow Jones; New York (NY); On-site; USD 15,154,000 - 17,909,000; Full time

Job summary

Dow Jones invites applications for a Summer 2027 CRM Intern role in New York City. The program emphasizes hands-on learning, mentorship, and exposure to engagement and retention marketing projects across multiple teams.

You will assist with subscriber engagement, leverage marketing tech, and analyze campaign data to drive lifecycle initiatives. The role requires full-time in-office availability during AMER dates and a strong foundation in marketing or communications.

Qualifications

• Currently pursuing an undergraduate or graduate degree in Marketing, Communications, Business, or a related field.

Responsibilities

• Assist with marketing tactics and strategies for engaging and retaining subscribers.
• Support the creation, production, and delivery of marketing materials by collaborating with internal departments, drafting creative briefs, and tracking internal approvals.
• Gain hands-on experience in CRM tools to help build multi-channel subscriber journeys and experiments.
• Collect, analyze and share insights regarding campaign performance in an organized and clear manner.
• Communicate effectively in team and cross-functional meetings.
• Test, QA and validate consumer-facing assets required for the expanding CRM programs and GTM initiatives.
• Run competitor analysis on subscriber journey best practices, and growing technologies in the customer engagement space.
• Develop and share new, original ideas to support creativity and innovation within the team.
• Exercise a thorough knowledge of Dow Jones brands and the news media industry.

Skills

Highly organized

Detail-oriented

Time management

Data-informed decisions

Cross-functional collaboration

Verbal and written communication

Education

Undergraduate or graduate degree in Marketing/Communications/Business

Tools

Braze

Marketing automation

Job description

Dow Jones invites applications for a Summer 2027 CRM Intern role in New York City. The program emphasizes hands-on learning, mentorship, and exposure to engagement and retention marketing projects across multiple teams.

You will assist with subscriber engagement, leverage marketing tech, and analyze campaign data to drive lifecycle initiatives. The role requires full-time in-office availability during AMER dates and a strong foundation in marketing or communications.