CRM Analytics Intern — Hybrid, Data Insights & Dashboards

BMW Group; Woodcliff Lake, Northern (NJ, KY); Hybrid; USD 34,000 - 44,000; Part time

Benefits offered by this job

Hybrid work environment

Intern Vehicle Lease Program

Paid time off

Job summary

BMW Group in Woodcliff Lake, NJ, invites applications for a Spring 2027 CRM Intern with Rolls-Royce responsibilities. The role is part-time (20-29 hrs/week) and focuses on data quality, analysis, dashboards, and strategic email calendars, with hybrid in-office days and a view toward future opportunities in luxury automotive CRM.

Applicants must be enrolled in a bachelor’s or master’s program, have US work authorization, a 3.0+ GPA, 60+ credits, and submit unofficial transcripts.

Qualifications

• Currently enrolled in a bachelor’s or master’s degree program at an accredited College or University.
• US Work Authorization required.
• Minimum cumulative GPA of 3.0 (overall, not just major).
• Completed at least 60 college credit hours at the time of application.
• Ability to work part-time (20-29 hours/week).
• Must submit an unofficial college transcript with your application.

Responsibilities

• Maintain CRM data quality, data entry and enrichment in Salesforce.
• Analyze customer data to identify trends, opportunities and actionable insights.
• Sustain and develop CRM performance dashboards.
• Support lead conversion by reviewing lead progression and curating an actionable plan to prevent drop-off.
• Create PowerPoint presentations on event results and trending customer insights.
• Support a strategic email calendar, integrating regional events and launches with nurture, conversion and loyalty strategies, informed by the wider luxury and automotive landscape.
• Conduct research and support CRM best practice development.

Skills

Excel

PowerPoint

Analytical mindset

Communication skills

Education

Bachelor’s or Master’s degree

Tools

Salesforce

Job description

BMW Group in Woodcliff Lake, NJ, invites applications for a Spring 2027 CRM Intern with Rolls-Royce responsibilities. The role is part-time (20-29 hrs/week) and focuses on data quality, analysis, dashboards, and strategic email calendars, with hybrid in-office days and a view toward future opportunities in luxury automotive CRM.

Applicants must be enrolled in a bachelor’s or master’s program, have US work authorization, a 3.0+ GPA, 60+ credits, and submit unofficial transcripts.