Creator Partnerships Coordinator

Slate Auto; City of Troy (NY); On-site; USD 60,000 - 85,000; Full time

Job summary

Slate is seeking a highly organized Influencer Marketing Coordinator to support creator programs in a fast-paced startup. You’ll execute partnerships from outreach to reporting, manage creator relationships, and coordinate campaigns across automotive, lifestyle, and tech spaces.

You will identify talent, oversee logistics, and ensure content aligns with brand guidelines while tracking performance and optimizing future activations.

Qualifications

• 1–3 years of experience in influencer marketing or related field.
• Experience supporting influencer campaigns from outreach through execution and reporting.
• Strong knowledge of Instagram, TikTok, YouTube and emerging social platforms.

Responsibilities

• Support the day-to-day execution of influencer campaigns, creator partnerships, events, vehicle experiences, and always-on programs.
• Research, identify, and vet creators across automotive, lifestyle, DIY, design, technology, entertainment, small business, and other culturally relevant communities.
• Manage creator outreach, communications, follow-ups, scheduling, and relationship details throughout the partnership lifecycle.
• Coordinate campaign logistics, including creator travel, event attendance, product or material shipments, content capture, and on-site support.
• Support the development of creator briefs, campaign materials, shot lists, and production schedules.
• Review creator concepts and content submissions for alignment with campaign objectives, brand guidelines, platform requirements, and deliverables.
• Monitor creator posts to ensure content is published accurately, on time, and with correct tags, links, disclosures, and calls to action.
• Collect campaign results and work with analytics partners to support reporting, identify learnings, and inform future creator selections.
• Monitor social platforms, emerging creators, internet culture, and content trends to identify timely opportunities for Slate.

Skills

Influencer marketing

Social media

Public relations

Talent relations

Experiential marketing

Project management

Excel

Google Sheets

PowerPoint

Google Slides

CreatorIQ

Sprout Social

Tools

CreatorIQ

Sprout Social

Job description

Slate is seeking a highly organized Influencer Marketing Coordinator to support creator programs in a fast-paced startup. You’ll execute partnerships from outreach to reporting, manage creator relationships, and coordinate campaigns across automotive, lifestyle, and tech spaces.

You will identify talent, oversee logistics, and ensure content aligns with brand guidelines while tracking performance and optimizing future activations.