Creator Marketing Lead: Campaigns & Talent

Redbull; Santa Monica (CA); On-site; USD 85,000 - 128,000; Full time

Benefits offered by this job

Medical Insurance

Dental Insurance

Vision Insurance

401k Match

Family Leave

Paid Time Off

Paid Holidays

Pet Insurance

Legal Insurance

Life Insurance

Tuition Reimbursement

Job summary

Red Bull is seeking a seasoned Creator Marketing Lead in Santa Monica to manage discovery and relationships with creators across culture, sports, gaming, and entertainment. You will own end-to-end creator campaigns, from outreach to wrap-up, aligning with regional needs and long-term partnerships.

You will drive cross-functional collaboration across teams, identify risks early, and translate campaign results into actionable learnings for future work.

Qualifications

• 3+ years of experience in creator marketing, influencer marketing, talent management, integrated marketing, or a related field.
• Proven ability to lead cross-functional teams and meetings, drive decisions, manage competing priorities, and move projects from concept to completion.
• Strong creator instincts and a consistent track record of discovering talent, evaluating fit, and matching creators to opportunities.
• Excellent relationship management, communication, and negotiation skills with the confidence to influence creators, agencies, senior stakeholders, and internal partners.

Responsibilities

• Manage ongoing creator discovery across culture, sports, gaming, entertainment, music, lifestyle, and emerging communities, maintaining a strong and diverse pipeline of relevant talent.
• Proactively identify and evaluate creators based on audience relevance, creative credibility, brand fit, cultural momentum, platform strength, and project needs.
• Own day-to-day relationships with creators and their teams as the primary contact from outreach through campaign completion.
• Recommend the right creators for each brief, balancing creative ambition, business objectives, regional needs, and long-term relationship potential.
• Take ownership of creator-led campaigns and creator-supported projects from kickoff through execution, reporting, and wrap-up with clear milestones.

Skills

Creator marketing

Influencer marketing

Talent management

Integrated marketing

Education

Bachelor's degree in marketing, communications, or related field

Job description

Red Bull is seeking a seasoned Creator Marketing Lead in Santa Monica to manage discovery and relationships with creators across culture, sports, gaming, and entertainment. You will own end-to-end creator campaigns, from outreach to wrap-up, aligning with regional needs and long-term partnerships.

You will drive cross-functional collaboration across teams, identify risks early, and translate campaign results into actionable learnings for future work.