Creator Commerce

Sunny Health and Fitness; California (MO); On-site; USD 50,000 - 70,000; Full time

Job summary

Sunny Health and Fitness is seeking a Creator Commerce Coordinator to join their Marketing Team. This role involves high-volume outreach to creators and influencers, managing a creator ecosystem, and supporting various social commerce campaigns, especially on TikTok. The ideal candidate will have a background in social media or influencer marketing and be skilled in communication and reporting.

Responsibilities include executing outreach, maintaining databases, and analyzing campaign performance metrics. A degree in Marketing or a related field is preferred.

Qualifications

• 1–2+ years of experience in social media, influencer marketing, or social commerce.
• Experience managing high-volume outreach and relationships.
• Proficient in Microsoft Excel for tracking and reporting.

Responsibilities

• Execute high-volume creator outreach across DMs, email, and platform tools.
• Build and maintain creator lists, databases, and CRM records.
• Support campaign setup and optimization on TikTok.

Skills

Social media management

Influencer marketing

Creator partnerships

Project management

Excel proficiency

Education

Bachelor's degree in Marketing, Business, Communications, or related field

Tools

CRM systems

TikTok Shop

Seller Center

Job description

We are looking for a hungry, resourceful, and highly communicative Creator Commerce Coordinator to join our Marketing Team at Sunny Health & Fitness. This is a boots‑on‑the‑ground role — you will be deep in the work daily, from building and managing a creator ecosystem to supporting social commerce campaigns across TikTok Shop and beyond. If you're not afraid of high-volume outreach, love being in the details, and thrive in a fast-paced, direct‑communication environment, this is your seat.

Responsibilities

• Execute high-volume creator and influencer outreach daily across DMs, email, and platform tools — persistence and follow-through are non‑negotiable
• Build and maintain creator lists, databases, and CRM records including contact info, compensation, performance tracking, and communication history
• Research, identify, and vet UGC creators and influencers aligned with brand aesthetic and campaign goals
• Support the development and management of a full creator ecosystem — from first contact to onboarding, compensation, and performance reporting
• Support campaign setup, daily checks, and optimization on TikTok
• Analyze weekly and monthly KPIs — engagement, reach, GMV, follower growth — and contribute to reporting for internal team meetings
• Support A/B testing initiatives and present findings back to the team
• Research trending content, creators, and platform-native strategies to keep campaigns and creator outreach relevant
• Assist with LIVE commerce sessions including prep, coordination, and performance tracking (experience a plus)
• Communicate proactively and consistently across internal teams — marketing, social, PR — and with external creators and partners
• Other duties as assigned

Qualifications

• 1–2+ years of experience in social media, influencer marketing, creator partnerships, or social commerce
• Demonstrated ability to manage high-volume outreach and juggle multiple relationships simultaneously without dropping the ball
• Experience building or maintaining spreadsheets, trackers, or CRM systems for contacts, campaigns, or creator management
• Familiarity with TikTok, Instagram, and other major platforms — both as a content channel and a commerce tool
• Proficient in Microsoft Excel for tracking, reporting, and list management
• TikTok Shop, Seller Center, or e-commerce platform experience is a strong plus
• LIVE commerce or streaming experience is a bonus
• Bachelor's degree in Marketing, Business, Communications, or related field preferred
• Direct, clear, and proactive communicator — you over-communicate, not under
• Thick-skinned and solutions-oriented — you don't quit when it gets hard, you find a way
• Coachable and eager to learn new platforms, tools, and strategies as the space evolves
• Able to prioritize and execute across multiple projects in a fast-moving environment
• Not afraid to follow up repeatedly — with creators, with internal teams, with anyone — until the task is done