Creative Writer (Hybrid) — Ownership, Growth & Mentorship

Filetwigbay; Oceanside (CA); Hybrid; USD 76,000 - 112,000; Full time

Benefits offered by this job

Mentorship

Generous benefits

Job summary

PepsiCo is seeking a mid-level Creative Writer in Oceanside, CA, offering a hybrid work rhythm and a clear path to owning bold campaigns. The role emphasizes translating briefs into visual storytelling, collaborating with marketing, product, and editorial teams, and delivering impactful microcopy.

With 3+ years in the creative space, you will shape messaging using performance data, bring strong InDesign and Photoshop skills, and contribute to a culture that values scrappy yet scalable ideas.

Qualifications

• 3+ years building expertise within the creative space.
• Attention to detail that catches what spell-check misses.
• Professionalism, integrity, and discretion with sensitive information.
• Comfort presenting to a CA-wide audience without a script.

Responsibilities

• Adapt master concepts into channel-specific formats and aspect ratios.
• Write microcopy that does the heavy lifting buttons usually get blamed for.
• Refine messaging and visuals using performance data and audience insight.
• Translate abstract briefs into clear, craft-focused visual directions.
• Collaborate with marketing, product, and editorial teams based in Oceanside.
• Interrogate a brief until the real ask underneath it surfaces.
• Develop creative campaigns that translate PepsiCo's strategy into compelling storytelling.

Skills

Communication

Attention to detail

Presentation skills

Creativity

Tools

Adobe InDesign

Adobe Photoshop

Job description

PepsiCo is seeking a mid-level Creative Writer in Oceanside, CA, offering a hybrid work rhythm and a clear path to owning bold campaigns. The role emphasizes translating briefs into visual storytelling, collaborating with marketing, product, and editorial teams, and delivering impactful microcopy.

With 3+ years in the creative space, you will shape messaging using performance data, bring strong InDesign and Photoshop skills, and contribute to a culture that values scrappy yet scalable ideas.