Creative Strategist

Factorgrowth; United States; Remote; USD 80,000 - 120,000; Full time

Job summary

Factor is an AI-native growth studio hiring a creative ads lead who owns from concept to live campaigns. This role combines strategy and hands-on production of AI video, static ads, and UGC partnerships for scalable performance.

The team is remote-first and data-driven, with live results guiding every decision. You will research trends, write hooks, and steer producers to deliver winning creative quickly.

Qualifications

• Strategy and execution with measurable results.
• Experience making video ads fully with AI.
• Static ad design portfolio.
• Experience sourcing UGC creators.
• Chronically online with viral instincts.
• Strong short-form writing: hooks and scripts.

Responsibilities

• Research customers, competitors, ad libraries, and trends to find angles worth testing.
• Write concepts, hooks, and scripts, then produce the ads yourself.
• Make video ads end to end with AI tools and Claude, from script to final edit.
• Design static ads that stop the scroll.
• Find, recruit, and brief UGC creators, and manage what they deliver.
• Plan creative tests, read results with media buyers, and record why wins.

Skills

Strategy

Execution

Video ads

AI editing

UGC recruitment

Copywriting

Tools

Claude

AI video tools

Video editing

Job description

AI has compressed creative work into one role. You find the angles that move buyers, and you make the ads yourself: AI video, static ads, and UGC from creators you recruit. You read the results with media buying, decide what to make next, and own the creative for each program from idea to live ad.

In this role, you will

• Research customers, competitors, ad libraries, and what is trending to find angles worth testing.
• Write concepts, hooks, and scripts, then produce the ads yourself.
• Make video ads end to end with AI tools and Claude, from script to final edit.
• Design static ads that stop the scroll.
• Find, recruit, and brief UGC creators, and manage what they deliver.
• Plan creative tests, read the results with the media buyers, and keep a record of what wins and why.

You might thrive in this role if you have

• Both strategy and execution: ads you planned and made, with the numbers to show how they did.
• Experience making video ads fully with AI, including the edit, or clear evidence you can.
• Static ad design skills and a portfolio that shows them.
• Experience sourcing and working with UGC creators.
• Chronically online, with a feel for what goes viral and why.
• Strong short-form writing: hooks and scripts.

Nice to have

• Experience in direct response or lead generation.
• Your own content that has done well on TikTok, Reels, or Shorts.

About Factor

Factor is an AI-native growth studio. We hire people who want to own a system that acquires and converts, and prove it in production. The team is small and remote-first, and the work is judged on live results.