Creative Social Media Strategist

GH; Pittsburgh (Allegheny County); On-site; USD 55,000 - 75,000; Full time

Job summary

GH in Pittsburgh is seeking a creative Social Media Strategist to develop and execute social programs for diverse clients, spanning higher education to corporate sectors. This hands-on role emphasizes content development, community engagement, creator support, reporting, and daily platform execution across LinkedIn, Instagram, Facebook, X, TikTok, YouTube, and Reddit.

The ideal candidate has a passion for brand storytelling, collaborates with senior teams across social, paid media, creative, and

Qualifications

• Bachelor’s degree in Marketing, Communications, Journalism, Public Relations, Advertising, or related field preferred.
• 2–3 years of professional social media experience; agency experience is a plus.
• Strong writing, editing, and storytelling skills.
• Hands-on experience developing content for multiple social platforms.
• Working knowledge of social media analytics, scheduling, and reporting tools.
• Understanding of organic and paid social media fundamentals.
• Strong organization and project management skills with the ability to manage multiple priorities.
• Curiosity, sound judgment, attention to detail, and a willingness to learn.
• Strong communication and collaboration skills.

Responsibilities

• Social Strategy & Planning: Develop social media strategies aligned with client objectives; contribute to plans; research audience behaviors and trends; stay current on platform updates.
• Content Development: Build editorial calendars, write/edit/publish content, collaborate with designers to create assets, assist with executive thought leadership.
• Influencer & Creator Relations: Identify influencers, support outreach, coordination, and reporting; maintain partnership records.
• Community Management: Monitor conversations, engage with audiences, handle inquiries per approved protocols; escalate sensitive issues.
• Paid Social Collaboration: Support paid social campaigns with audience research and reporting.
• Analytics & Reporting: Track KPIs, prepare reports, identify trends and insights for future content.
• Client & Team Collaboration: Participate in meetings, provide updates, work with cross-functional teams, manage projects across accounts.

Skills

Social strategy

Content development

Influencer relations

Community management

Analytics

Education

Bachelor’s degree

Job description

GH in Pittsburgh is seeking a creative Social Media Strategist to develop and execute social programs for diverse clients, spanning higher education to corporate sectors. This hands-on role emphasizes content development, community engagement, creator support, reporting, and daily platform execution across LinkedIn, Instagram, Facebook, X, TikTok, YouTube, and Reddit.

The ideal candidate has a passion for brand storytelling, collaborates with senior teams across social, paid media, creative, and