Creative Social Media Manager & Video Producer

NWA Daily LLC; Fayetteville (AR); On-site; USD 55,000 - 75,000; Full time

Job summary

Washington Regional Med. Ctr. in Fayetteville, AR is seeking a Social Media Manager (Salaried, Full-time) to lead daily content creation, publish engaging posts, and drive audience growth across platforms.

The role reports to the Director of Content Marketing and focuses on brand awareness, service line promotion, and community health messaging. The ideal candidate will stay on top of trends, craft compelling captions and reels, and collaborate with the marketing team to ensure content aligns

Qualifications

• You're a natural creative who gets genuinely excited about the trends, culture, and the fast pace of social media.
• Excellent communication and writing skills, with a gift for turning complex topics into clear, relatable content.
• You're drawn to mission-driven work with an interest in nonprofits, community health and making a real difference.

Responsibilities

• Develop, implement, evaluate and optimize Washington Regional's social media presence.
• Create and execute content aligned with the marketing plan to build brand awareness and engage audiences.
• Plan, shoot, edit and publish engaging content daily for each platform.
• Stay ahead of emerging social media trends and adapt them to fit the brand voice.
• Generate original content ideas and manage content calendars with brand standards.
• Monitor social accounts, respond to comments and messages, and uphold privacy guidelines.
• Report and analyze social media metrics to inform future content; identify new platforms to expand reach.

Job description

Washington Regional Med. Ctr. in Fayetteville, AR is seeking a Social Media Manager (Salaried, Full-time) to lead daily content creation, publish engaging posts, and drive audience growth across platforms.

The role reports to the Director of Content Marketing and focuses on brand awareness, service line promotion, and community health messaging. The ideal candidate will stay on top of trends, craft compelling captions and reels, and collaborate with the marketing team to ensure content aligns