Creative & Product Design Director

TP-Link; Irvine (CA); On-site; USD 200,000 - 250,000; Full time

Benefits offered by this job

Fully paid medical, dental, and vision

401k contributions

15 days accrued vacation

11 paid holidays

Bi-annual pay increases

Health and wellness benefits

Free lunch Friday

Job summary

TP-Link Systems Inc. in the United States seeks a visionary Creative & Product Design Director to shape brand identity and storytelling across consumer and enterprise hardware and software.

You will lead graphic and industrial design teams to deliver impactful product IDs and visual content that resonate globally. Responsibilities include guiding creative strategy with cross-functional partners, maintaining brand consistency, mentoring designers, and staying ahead of industry trends to keep

Qualifications

• Bachelor's degree in Marketing, Design, Communications, or related field.
• 10+ years in creative roles, with at least 5 in leadership.
• Proven track record of developing creative strategies for consumer and enterprise markets.
• Strong portfolio demonstrating experience with hardware and software products.
• Exceptional leadership, communication, and project management skills.

Responsibilities

• Develop and execute the creative vision for consumer and enterprise product marketing.
• Lead and mentor a multidisciplinary creative team across design disciplines.
• Collaborate with product marketing, engineering, and sales to shape concepts.
• Oversee digital content, visual assets, and design guidelines.
• Maintain brand messaging and visual identity across channels.
• Stay abreast of industry trends and emerging tech to keep strategies relevant.
• Present concepts and strategies to senior leadership.

Skills

Leadership

Strategic thinking

Brand storytelling

Cross-functional collaboration

Portfolio management

Education

Bachelor's degree in Marketing, Design, Communications, or related field

Master's degree in Design or Marketing

Tools

Adobe Creative Suite

Project management platforms

Job description

About Us

Headquartered in the United States, TP-Link Systems Inc. is a global provider of reliable networking devices and smart home products, consistently ranked as the world’s top provider of Wi-Fi devices. The company is committed to delivering innovative products that enhance people’s lives through faster, more reliable connectivity. With a commitment to excellence, TP-Link serves customers in over 170 countries and continues to grow its global footprint.

We believe technology changes the world for the better! At TP-Link Systems Inc, we are committed to crafting dependable, high-performance products to connect users worldwide with the wonders of technology.

Embracing professionalism, innovation, excellence, and simplicity, we aim to assist our clients in achieving remarkable global performance and enable consumers to enjoy a seamless, effortless lifestyle.

Overview

We are seeking a visionary and strategic Creative & Product Design Director to lead the creative direction for our consumer and enterprise product lines. In this role, you will be responsible for shaping the brand identity and storytelling of our innovative hardware and software solutions. You will lead talented teams of graphic and industrial designers to produce impactful product IDs and engaging content that resonates with diverse audiences. If you are a creative leader with a passion for blending technology and design to convey compelling stories, we want to hear from you.

Key Responsibilities

• Develop and execute the creative vision for consumer and enterprise product marketing initiatives.
• Lead and mentor a multidisciplinary creative team, ensuring high standards of design and content output.
• Collaborate with product marketing, engineering, and sales teams to create cohesive and compelling design concepts.
• Oversee the creation of digital content, visual assets, and design guidelines.
• Maintain consistency in brand messaging and visual identity across all consumer and enterprise channels.
• Stay informed about industry trends, competitor strategies, and emerging technologies to keep creative strategies relevant and impactful.
• Present creative concepts and design strategies to senior leadership and stakeholders.

Qualifications

• Bachelor’s degree in Marketing, Design, Communications, or a related field.
• 10+ years of experience in creative roles, with at least 5 years in a leadership position.
• Proven track record of developing creative strategies for both consumer and enterprise markets.
• Strong portfolio demonstrating experience with hardware and software products.
• Exceptional leadership, communication, and project management skills.

Preferred Qualifications

• Master’s degree in Design, or Marketing.
• Strong understanding of user-centered design principles and storytelling techniques.
• Proficiency with design tools such as Adobe Creative Suite and project management platforms.
• Bilingual Mandarin

Salary Range: $200,000 - $250,000

Fully paid medical, dental, and vision insurance (partial coverage for dependents)

Contributions to 401k funds

15 days accrued vacation

11 paid holidays

Bi-annual pay increases

Health and wellness benefits, including free gym membership

Quarterly team-building events

Free lunch Friday

At TP-Link Systems Inc., we are continually searching for ambitious individuals who are passionate about their work. We believe that diversity fuels innovation, collaboration, and drives our entrepreneurial spirit. As a global company, we highly value diverse perspectives and are committed to cultivating an environment where all voices are heard, respected, and valued. We are dedicated to providing equal employment opportunities to all employees and applicants, and we prohibit discrimination and harassment of any kind based based on race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. Beyond compliance, we strive to create a supportive and growth-oriented workplace for everyone.