Creative Producer, YouTube

2KG NBA 2K League Services Corp; New York (NY); Hybrid; USD 73,012 - 96,432; Full time

Job summary

2KG NBA 2K League Services Corp seeks a Video Producer to create engaging digital content for NBA 2K. The role focuses on leading the production of YouTube videos while collaborating closely with talent and social teams.

Ideal candidates should have over 5 years of experience and strong knowledge in gaming, specifically NBA 2K. Hands-on skills in video production and analytics are essential. The position offers flexibility with the option to work remotely one day a week.

Qualifications

• 5+ years of experience producing YouTube videos, especially in gaming.
• Strong knowledge of NBA 2K and its community.
• Excellent organizational and project management skills.

Responsibilities

• Oversee content creation for YouTube, aligning with brand strategy.
• Manage filming, editing, and release strategies collaboratively.
• Stay updated on gaming trends and audience engagement data.

Skills

YouTube production

NBA 2K knowledge

SEO and analytics

Video editing software

Scriptwriting

Project management

Digital media passion

Tools

Adobe Premiere

Job description

WORK OPTION: The NBA currently provides eligible employees the option of working remotely one day per week.

About NBAT2

NBAT2 is redefining basketball culture at the intersection of gaming, entertainment, and digital experiences. We exist off the court, inside the culture, bringing fans into the action in ways never seen before. From high-energy digital content to real-world activations, we’re building a new kind of entertainment brand where gaming isn’t just part of the experience—it is the experience.

Position Overview

We are looking for a hands‑on video producer who lives and breathes gaming, has deep knowledge of NBA 2K, and understands how to create viral, interactive content experiences. You will sit at the center of gaming and content, making sure NBAT2 leads the charge in innovative, fan‑driven engagement.

Key Responsibilities

• Oversee end‑to‑end content creation for YouTube‑first gaming formats featuring NBA 2K and other video games, including ideating new concepts that align with our brand and content strategy.
• Oversee pre‑production, filming, and post‑production, and collaborate with the social team on release strategy.
• Work closely with the Head of Talent and the talent team to produce new digital formats featuring external talent, including NBA players, creators, and celebrities.
• Monitor analytics and adjust strategies based on audience engagement data.
• Stay up to date on trends in the gaming content space, ensuring that NBAT2 is plugged into larger conversations and remains at the cutting edge of gaming‑focused entertainment.

Requirements

• 5+ years producing YouTube videos, preferably in the gaming space.
• Deep knowledge of NBA 2K.
• Strong understanding of YouTube algorithms, SEO, and analytics.
• Proficiency in camera equipment, video production, and editing software (Adobe Premiere, etc.).
• Ability to write compelling scripts and develop creative video concepts.
• Excellent project management and organizational skills.
• Passion for digital media, storytelling, and audience engagement.
• Preferred: Candidates based in NYC; open to candidates in Los Angeles.

Salary Range

$53–$70 per hour.

EEO Statement

The NBA considers applicants for all positions on the basis of merit, qualifications, and business needs and without regard to race, color, national origin, religion, sex, gender identity, age, disability, alienage, citizenship, ancestry, marital status, creed, genetic predisposition, or carrier status, sexual orientation, veteran status, familial status, status as a victim of domestic violence, or any other status or characteristic protected by applicable federal, state, or local law.