Creative Producer

Market Performance Group; Los Angeles (CA); On-site; USD 55,000 - 75,000; Full time

Benefits offered by this job

Health benefits

401K

Unlimited PTO

Job summary

Market Performance Group (MPG) in Los Angeles is seeking a Creative Producer to manage day-to-day production of creator-driven social content for platforms like TikTok, Instagram, and YouTube. The role combines Producer duties with hands-on Content Creator tasks, coordinating talent, shoots, and post‑production.

The position supports branding campaigns with a focus on producing high‑quality, platform‑friendly content while collaborating with strategists, editors, and other creatives.

Qualifications

• 3–5+ years of experience in social media or video production.
• Experience producing social-first content for platforms such as TikTok, Instagram, YouTube, and Facebook.
• Experience managing the full production lifecycle from concept development through shooting, post-production, revisions, approvals, and final delivery.
• Experience producing and/or directing video shoots, including working with creators, talent, crew, and production teams.
• Hands-on experience with video creation and editing, including the ability to independently shoot and edit social content when needed.
• Strong organizational skills and experience maintaining file organization, naming conventions, asset management, releases, and production documentation.

Responsibilities

• Coordinate creator outreach and assigning/casting video concepts.
• Onboard first-time creators to brands and internal processes.
• Work with Casting to find talent suitable for content.
• Manage timelines and deliverables of all assigned projects.
• Assist with shoots including pre-production planning and coordination.
• Collaborate with in-house editor to guide edits and complex projects.
• Review cuts and provide actionable feedback for brand alignment.
• Maintain asset organization and final delivery coordination.
• Stay current on emerging trends in content production and creator best practices.

Skills

Social media production

Video production

Content production

Creative production

Working with creators

Casting

Pre-production planning

Video editing

Project management

Job description

• Location 530 South Hewitt Street,Los Angeles, CA, 90013,United States
• Base Pay $55,000.00 - $75,000.00 / Year
• Job Category CREATIVE SERVICES & CONTENT
• Employee Type FT Exempt

Creative Producer

ABOUT MPG

Market Performance Group (MPG) is a leading end-to-end, strategy & services omnichannel commerce agency focused on creating the best PATH FORWARD — from market strategy to in-market reality — for today’s fastest-growing consumer packaged goods (CPG) manufacturers. Over the years, we’ve built a strong reputation as a trusted partner and valuable resource to a broad range of companies, from Fortune 500 to Private Equity, in categories that include health & wellness, food & beverage, home and hardlines. We revel in the opportunity to guide our clients on their path forward, building and activating strategies that ensure success. Everything we do is driven by our unrelenting commitment to leverage our deep operational experience, unparalleled omnichannel expertise, and industry relationships to drive performance in today’s dynamic omnichannel marketplace.

At MPG, we value our people and their contributions; they are critical to building the MPG Brand. Our leadership team has significant experience driving topline revenue and bottom-line profit, having held senior operating roles at leading CPG manufacturers and retailers. Our highly regarded, seasoned team of 400+ strategy and commercialization professionals brings strong operational experience and a collaborative approach. All team members are singularly focused on providing clients with pragmatic, real-world market approaches, built on the strong consumer, category and marketplace insights needed to create sustainable, profitable brand growth.

Position Overview

The Producer/Creator plays a key role in executing social-first video concepts and campaigns by managing the day-to-day production of creator-driven content. This role works closely with creative strategists (creative/production directors & account managers), copywriting team, and a network of creators to brief, produce and deliver high-performing assets across platforms like TikTok, Instagram, and YouTube. The Producer aspect of the role supports the full content lifecycle (concept through final delivery) while maintaining clear communication across internal teams and external partners. The Content Creator aspect of the role includes hands‑on content creation to support specific brand, campaign, and production needs. Content creation will be a component of the role rather than the employee’s full-time responsibility.

Key Responsibilities

• Producer
  • Coordinating creator outreach and assigning/casting video concepts
  • Onboarding first-time creators to brands and internal processes
  • Working with Casting to find the best talent required for their content
  • Managing timelines and deliverables of all assigned projects
  • Helping creators set up their shoots (pre-production planning & coordination, set decorating, lighting, coordinating talent appearance (wardrobe, H&MU), lighting, audio, coordinating/shipping product etc.).
  • Setting up and producing/directing shoots with the creators
  • Coaching and guiding the creators on performance and post-production creative direction
  • Coordinating and acquiring releases/contracts and permits as needed
  • Review cuts and provide clear, actionable feedback. (Giving notes for brand alignment ensuring all assets meet internal and platform best practices and campaign objectives.)
  • Track revisions and approvals while ensuring projects stay on schedule.
  • Confirm final assets meet platform specifications and client requirements as well as coordinate final delivery and asset organization.
  • Follow required file naming, folder structures, and storage protocols assisting creators making sure they are following the required conventions on their end.
  • Collaborating with the in-house editor to guide and execute more advanced, complex edits and video projects.
  • Support and assist Sr. Producers and Directors with larger scale projects and productions
  • Stay current on emerging trends in content production, social platforms, and creator best practices, proactively identifying opportunities to evolve and elevate our creative output
  • Participate in creative brainstorms and production meetings. Identify opportunities to keep content fresh, relevant, and innovative.
  • Contribute to a positive, collaborative team environment. Good vibes!
• Content Creator
  • Plan, shoot, appear in, and edit high-quality video, photography, and multimedia content.
  • Create content as needed for platforms such as TikTok, Instagram, Facebook, YouTube, as well as internal videos, commercials, and brand campaigns.
  • Photography: Conduct photo shoots as needed. (Product, lifestyle, campaign etc)
  • Follow brand guidelines, editorial calendars, approved scripts, and creative direction. Maintain consistency in brand voice, tone, messaging, and timing.
  • Attend and capture content at events, campaigns, behind-the-scenes opportunities, and on-location shoots.
  • Stay current on social media, digital content, video production, content styles and marketing trends.

Required Experience and Education

• 3–5+ years of experience in social media production, content production, video production, creative production, or a related field.
• Experience producing social-first video content for platforms such as TikTok, Instagram, YouTube, and Facebook.
• Experience managing the full production lifecycle, from concept development and pre-production through shooting, post-production, revisions, approvals, and final delivery.
• Experience producing and/or directing video shoots, including working directly with creators, talent, crew, and production teams.
• Experience working with content creators and/or influencers, including casting, onboarding, briefing, coaching, and managing deliverables.
• Hands‑on experience with video creation and editing, including the ability to independently shoot and edit social content when needed.
• Experience providing creative feedback and actionable edit notes with consideration for brand guidelines, campaign objectives, storytelling, and social‑platform best practices.
• Experience coordinating production logistics, including scheduling, product shipments, locations, talent, wardrobe/HMU, lighting, audio, and other shoot needs.
• Experience managing multiple projects, deadlines, revisions, and deliverables simultaneously in a fast‑paced agency or production environment.
• Experience working with brand guidelines, scripts, creative briefs, editorial calendars, and client requirements.
• Strong understanding of current social media trends, content styles, platform best practices, and emerging creator/content formats.
• Experience with photography and/or multimedia content creation is preferred.
• Strong organizational skills and experience maintaining file organization, naming conventions, asset management, releases, and production documentation.
• Experience working in a marketing agency, advertising, branded content, entertainment, media, or similar fast‑paced creative environment is preferred.

Compensation

The expected base salary range for this position is $55,000 - $75,000 annually, depending on experience, skills, and qualifications. In addition to base salary, this position may be eligible for performance‑based bonuses and other compensation programs.

MPG offers a generous package of health benefits, including medical, dental, vision, STD/LTD, paid maternity/paternity leave and life insurance. Our compensation program provides market industry base salary, bonuses, and 401K. In addition to paid holidays, we reward an employee’s extra efforts through unlimited paid time off.

Equity and Inclusion

We are committed to ensuring that Diversity, Equity, Inclusion, and Belonging (DEIB) is a part of our DNA. We embrace the beauty in all of the unique qualities of our employees, communities and clients. MPG’s DEIB efforts empower us to collectively reach our full potential by fueling innovation, connection, and growth. We recognize the value of having a diverse and engaged team. We are an organization driven by PEOPLE. We believe that by leveraging the unique perspectives and experiences of our employees, MPG can unlock more comprehensive, innovative, and long‑standing results for both our client and retailer partners. We will always strive for improvement and thus we have made intentional commitments to further champion DEIB. The foundation of our pledge starts with our promise to each other, our clients, and the community.

Equal Opportunity & Accommodation

It is MPG’s practice to provide and promote equal opportunity in employment, compensation, and other terms and conditions of employment without discrimination because of race, color, creed, religion, national origin, ancestry, citizenship status, sex or gender, gender identity or gender expression (including transgender status), sexual orientation, marital status, military service and veteran status, physical or mental disability, family medical history, genetic information or other protected medical condition, political affiliation, or any other characteristic protected by and in accordance with applicable laws. We are dedicated to creating an accessible and inclusive application and selection process. Should you require accommodation during the recruitment or hiring process, please contact our Talent Acquisition team at [e-mail] and we will work with you to meet your accessibility needs.